Varenya Subramanian
Varenya Subramanian is a marketing and brand strategist with a proven track record of building culturally intelligent, human-centered brands. Currently serving as Marketing Team Lead at PROJXON, she brings over [X years] of global experience across brand storytelling, digital strategy, PR, and experiential marketing. Varenya holds dual master’s degrees—an MBA and a Master of Global Management (STEM) from Thunderbird School of Global Management—alongside an integrated BBA-MBA from OP Jindal Global University. Her expertise spans the intersection of strategy, creativity, and market behavior, enabling her to craft campaigns that resonate deeply with audiences while driving measurable business outcomes.
In her role at PROJXON, Varenya leads a 10-member marketing team, overseeing multi-channel content strategies that span LinkedIn, Instagram, YouTube, Spotify, and TikTok, generating significant engagement growth. She has spearheaded PR campaigns with media placements in Forbes and She Rises Studios, strengthened brand visibility, and successfully executed major experiential events such as the Momentum Office Party. Beyond execution, she co-founded 44 Degrees, a streetwear label blending cultural storytelling with creative design, demonstrating her entrepreneurial acumen and ability to translate bold ideas into impactful brand experiences.
Varenya’s professional journey is defined by curiosity, global fluency, and a deep understanding of human behavior, shaped by her upbringing across India and exposure to diverse cultures. She is passionate about building brands that are both meaningful and timeless, and she approaches marketing with the mindset that the best campaigns feel effortless because they are rooted in empathy, insight, and strategic rigor. Whether mentoring teams, engaging audiences, or driving digital growth, Varenya continues to shape experiences that leave lasting impressions in the marketplace.
• Inside LVMH Cerification
Inside LVMH Cerification
LVMH
• HubSpot Inbound Marketing Certification
HubSpot Inbound Marketing Certification
HubSpot
• Thunderbird School of Global Management
Thunderbird School of Global Management
Masters of Global Management
• O.P. Jindal Global University (JGU)
O.P. Jindal Global University (JGU)
Bachelor in Business Administration and Master of Business Administration
What do you attribute your success to?
I attribute my success to a combination of support, curiosity, and consistency. Staying curious drives me to keep learning, while consistency ensures that I follow through on ideas and initiatives. Equally important are the people around me—the mentors, colleagues, and collaborators who challenge, inspire, and push me to grow. Their guidance and perspective keep me grounded and continuously evolving both personally and professionally.
What advice would you give to young women entering your industry?
My advice to young women entering the marketing and brand industry is to have confidence in your abilities and your voice. Put your foot down and assert yourself—if you don’t, others may not take you seriously. Don’t wait for permission to contribute or lead; take initiative and own your ideas. Additionally, find a mentor who can guide you, challenge you, and open doors you might not see on your own. Mentorship, combined with self-assurance and proactive effort, can accelerate growth and create lasting opportunities.