Julie Kestner

Julie Kestner is a certified life and health coach, a plant-based-lifestyle support coach, and an accomplished copywriter, who brings nearly two decades of experience in communication into her work helping others grow and thrive. After spending 16 years as a copywriter and copy editor, she was presented with an unexpected opportunity to pivot her career, following an acquisition-related layoff during the pandemic. Rather than trying to fit back into existing spaces and systems, she chose to lean into a longtime heart-knowing need to create a dedicated space for providing support for people who feel unseen and unheard, like they’ve fallen through the cracks. This led her to pave a new professional direction focused on helping others incorporate sustainable, meaningful change into their lives.

Inspired by consistent feedback from those around her, Julie recognized that positivity, encouragement, and the ability to connect were her natural strengths that could serve a greater purpose. She pursued formal training through the Health Coach Institute, earning dual certification as both a health coach and life coach, and later expanded her knowledge with certification in career coaching. Additionally, as a vegetarian who transitioned into veganism and has lived by plant-based values for over 30 years, Julie knew she wanted to provide coaching for those who are vegetarian-/vegan-curious, as well as new and long-term vegans and vegetarians along with their partners or spouses, navigating habits, relationships, boundaries, and everyday life.

Today, she is the founder of Through the Cracks Coaching LLC, where she coaches thorough thinkers and deep processors who tend to choose compassionate-centered lifestyles, such as veganism or vegetarianism. This is a client community that often feels overlooked and that exists in what Julie considers to be through-the-cracks spaces.

Alongside her coaching practice, Julie continues to draw on her deep roots in copywriting and editing, seamlessly blending both disciplines into her work. She creates all of the content for her business, from website copy and resources to social media and client communications, ensuring that her messaging remains authentic, accessible, and impactful.

By combining her expertise in communication with her love for supporting people in personal development, Julie offers a unique, holistic approach; her coaching empowers individuals to attain sustainable positive habit change and achieve personal and professional goals by making values-aligned decisions, establishing lasting routines, communicating boundaries, and taking doable steps to move forward with clarity, compassion, and purpose.