Her Story
About Alessandra
Alessandra Burenin has worked as a solo real estate agent since 2008 under a brokerage and maintains membership in the Austin Board of Realtors. She earned a bachelor's degree in theater, film, and television from UCLA. Prior to real estate, Burenin taught yoga beginning in 1990 and is now pivoting back to that field by designing online yoga flows, including specialized routines for healthy menstrual flow. She is also developing a reality show project that has been in progress since 2008. Burenin volunteers with Keep Austin Beautiful and attributes her accomplishments to meditation as her cornerstone practice. She values integrity highly in both professional and personal interactions. Her best career advice comes from the Gary Keller book The One Thing, which emphasizes focusing on a single task. She advises those entering the yoga field to ensure extensive training and ongoing education before teaching others and to avoid hard yoga practices.
Her Interview
Ten minutes with Alessandra
01What do you attribute your success to?
I would say for me, it would have to be meditation. That's always my cornerstone. I have a problem with the word success and feel it needs to be redefined as it often comes from superficial views and contributions from others rather than individual achievement alone.
02What’s the best career advice you’ve ever received?
The Gary Keller book One Thing. It helps narrow it down and focus you. There's so many different things you could be doing right now, just do one thing. And so that's what I would do. I'd just pick one thing, and that really helps. It helps to this day for everything that I do.
03What advice would you give to young women entering your industry?
Make sure you're well trained before you start teaching people. The yoga training should be much more extensive. There should be continuing education every year. And don't do hard yoga. It's not good for you.
04What are the biggest challenges or opportunities in your field right now?
The biggest opportunity is the online format. The online platform. There's a few groups that I'm interviewing with right now to their online platforms. To not have to talk while you're doing yoga. Not have to touch people.
05What values are most important to you in your work and personal life?
Integrity. Anyone who comes at me, if they're not integral, then I don't want to deal with them. Their word. If they're just like fountain words, I don't have time for that.
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