Her Story
About Alexandra
Alexandra Sapstein is a Senior Paid Media Manager and Senior Digital Marketing Manager with approximately 10 years of experience in the marketing agency space. She currently works at a small agency of about 11 or 12 people that specializes in serving B Corp and purpose-driven clients. In her role, she manages paid media campaigns across platforms including LinkedIn, Meta, Google, and emerging channels such as ChatGPT, while also contributing to broader marketing strategies like SEO, landing pages, and analytics. Prior to her current position, Sapstein spent over three years at a large marketing agency as an associate director working with e-commerce and real estate clients, and five years at another agency focused on real estate clients such as home builders. She began her career at Bravo Sports, a skateboard and action sports company, where she worked as a marketing coordinator. Sapstein earned her degree in communications with a focus on broadcast journalism from Cal State Fullerton. She is passionate about mission-driven work and values the supportive environment at her current agency, which allows her to balance her professional responsibilities with being a present mother.
Her Interview
Ten minutes with Alexandra
01What advice would you give to young women entering your industry?
I mean, honestly, it's so... it's a little cliche, but you can have it all in that aspect. I think a lot of women, especially if you are career-driven, think that once you have kids, that's all over for you. ... But it's just a matter of finding the right fit for you, and also just realizing that you... reiterating to yourself that you can have it... you can have both of them. Like, you can have a career that you're proud of, and you can also be an amazing mother.
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