Her Story
About Alfreda
Alfreda Webb, MBA, DMS, is a healthcare leader with more than 23 years of experience dedicated to improving lives through community engagement, strategic partnerships, and healthcare operations. She began her career in diagnostic medical sonography after completing her ultrasound training in 2002, performing obstetric, general, and vascular imaging while gaining firsthand experience in patient care. Driven by a desire to understand the broader healthcare landscape, she earned her Master of Business Administration from Texas Woman's University and transitioned into healthcare analytics, quality improvement, and project management roles within Baylor Scott & White Health.
Over the course of her career, Alfreda has built extensive expertise in project management, employee engagement, and community outreach. After more than a decade serving in various corporate leadership roles at Baylor Scott & White, she returned to the organization and ultimately assumed the role of Community Engagement & Impact Manager for Baylor Scott & White The Heart Hospital. In this position, she leads community and employee engagement initiatives across eight hospitals and 48 clinics, collaborating with organizations such as the American Heart Association to provide cardiovascular education, health screenings, and programs that address social determinants of health. Her work focuses on expanding access to care, strengthening partnerships, and creating meaningful experiences for both patients and employees.
Known for her integrity, servant leadership, and passion for helping others, Alfreda is committed to building relationships that create lasting impact. Inspired by the remarkable work ethic and perseverance demonstrated by her parents, she approaches every challenge with resilience and purpose. Whether coordinating large-scale events, fostering strategic partnerships, or serving vulnerable populations through volunteer efforts, Alfreda remains dedicated to uplifting communities and advancing healthcare through compassion, collaboration, and excellence.
Her Interview
Ten minutes with Alfreda
01What do you attribute your success to?
I attribute my success to my parents and their incredible work ethic. They're 80 and 70 years old and still live on a farm in Oklahoma, still planting crops. They are the epitome of true grit. When I look at them and see they're still out there doing it, it puts things in perspective for me. It's hard to say I'm just gonna quit doing something when I see their willpower and strength. I don't have it hard - they had it hard in their life. Whatever it is I'm going through, I can get through this. Their example of persistence and dedication keeps me going, even when things get challenging.
02What’s the best career advice you’ve ever received?
The best career advice I've ever received is: Don't give up. Don't give up even when it's hard, even when you can't see the end. Keep going. That simple but powerful message has stayed with me throughout my career and has helped me push through challenges and obstacles. Ultimately, what's the alternative? You have to keep moving forward.
03What advice would you give to young women entering your industry?
My advice to young women entering healthcare is to find a really good mentor. Be willing to be wrong and be willing to hear criticism that builds your character. Actually, search for it, because it's gonna make you better in the end. Everybody's gonna fail at some point, everybody's gonna make a mistake, but give yourself grace. Be strong enough to be receptive to direction and feedback, even when you might not want to hear it initially. Open up your brain to constructive criticism and let it help you grow.
04What are the biggest challenges or opportunities in your field right now?
I think the biggest challenge in my field right now is the culture of being siloed. We have 8 locations and 48 clinics, and each one has its own culture and its own way of doing things. Being able to meet people where they're at and build bonds through relationship building is key - not just with external clients or external partnerships, but internally as well. Building relationships with key stakeholders across all these different locations with their different cultures is essential to success in this work.
05What values are most important to you in your work and personal life?
Integrity is the most important value to me in both my work and personal life. Someone's character and integrity is who they are through and through, whether that's at home, in the grocery store, or at work. It's their character. My mother and father are completely, 100% responsible for instilling this value in me. They're 80 and 70 years old and still live on a farm in Oklahoma, still planting crops. They're hard workers and they are the epitome of true grit. Their example has shaped my understanding of what integrity and character really mean.
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