Her Story
About Allyson
Allyson Murden is a Full-Spectrum Doula, Newborn Care Specialist, childbirth educator, author, and Founder of Blessed Beginnings with Allyson Newborn Care and Childbirth Services, LLC, serving families in North Texas and beyond. Her career is rooted in a lifelong passion for caring for children and supporting women and families through some of life’s most significant transitions.
Allyson began her professional healthcare journey after pursuing nursing education with an emphasis on obstetrics and gaining hands-on experience as a patient care technician and medical assistant in labor and delivery, maternal postpartum, and pediatric settings. Recognizing that families often need meaningful support beyond the clinical environment, she expanded her expertise through specialized newborn care and doula training, with a particular emphasis on postpartum and newborn care.
Since establishing Blessed Beginnings in 2015, Allyson has provided holistic, evidence-informed support throughout pregnancy, childbirth, postpartum recovery, and the newborn stage. Her work has included childbirth preparation, labor and postpartum support, overnight newborn care, breastfeeding guidance, newborn education, sleep support, and hands-on parent coaching, as well as caring for medically fragile infants and supporting families navigating high-risk circumstances. Earlier in her career, she worked as a Newborn Care Specialist with various agencies and as a Doula III with New Moms, where she supported healthy pregnancies and breastfeeding, strengthened parent-child relationships, provided childbirth and parenting education, and helped families navigate the transition into parenthood. She holds a Birth Doula Certification from DONA International and a Certified Postpartum Doula credential from ProDoula.
Today, Allyson is expanding the reach of that work through the Sacred Roots Institute and its flagship curriculum, Sacred Birthright™. Developed from years of firsthand experience supporting women and witnessing gaps in maternal care and childbirth education, the Institute centers culturally responsive education, the restoration of knowledge, informed decision-making, and respectful maternity care. Its mission includes developing comprehensive childbirth education for Black and marginalized families and equipping community organizations and educators with resources that can make this knowledge more accessible to the women and families they serve.
Allyson is also the author of the poetic memoir Tiny Pieces of Me: From Fractured to Fearless. More than a recounting of difficult experiences, the book is a testimony of preservation—an exploration of what it means to survive experiences that could have fractured a life without allowing those experiences to become the entirety of one’s identity. Through vulnerability and reflection, Allyson writes to offer hope, lessen the shame and isolation that can accompany trauma, and remind other women that even the pieces of themselves shaped through painful experiences can carry meaning, purpose, and possibility.
Across her work with families, the Sacred Roots Institute, and her writing, Allyson’s mission is connected by a common thread: creating spaces where women are seen, heard, informed, and reminded of what already belongs to them—their knowledge, their voice, their stories, and their right to move through life with dignity.
Her Interview
Ten minutes with Allyson
01What do you attribute your success to?
I attribute my success to my resilience, curiosity, and a willingness to trust what I know, even when the next step is not completely clear. I have never been afraid to learn, ask questions, research deeply, or change direction when something no longer aligns with what I believe I am called to do.
Most of my work has grown from paying attention. I notice what people need, and where something could be done differently. Blessed Beginnings grew from recognizing how much support families still needed outside of the clinical setting. Sacred Roots Institute grew from years of listening to women, teaching families, and witnessing gaps in childbirth education and maternal care. Even my decision to write Tiny Pieces of Me came from understanding that the things we survive can become a source of connection and purpose when we are willing to tell the truth about them.
My path has not been linear, and there have been seasons when continuing required me to rebuild, pivot, and begin again. Those experiences did not take me away from my purpose; in many ways, they clarified it.
Ultimately, I do not measure success only by titles, credentials, or accomplishments. I measure it by whether what I create has meaning, and whether someone walks away from an encounter with me or my work, more informed, more seen, or less alone than they were before.
02What’s the best career advice you’ve ever received?
The best career advice I have embraced is to trust my intuition and not allow fear to keep me from moving forward. My journey has taught me that I do not need to have every answer before taking the next step, and that failure is not something to fear but an opportunity to learn, grow, and better understand my purpose. I have learned to embrace new opportunities, even when they take me outside of the path I originally envisioned for myself, and to trust that each experience has something valuable to teach me. My faith has also been an important source of guidance, reminding me to listen inwardly, trust the process, and have the courage to pursue the work I feel called to do.
03What advice would you give to young women entering your industry?
My advice to young women entering this industry is to trust your intuition, honor your gifts, and be willing to start before you feel completely ready. Do not allow fear of failure to prevent you from pursuing the work you believe you are called to do. Take action, remain open to learning, and view every experience, including the challenging ones, as an opportunity for growth. Your unique story and experiences can become part of the very reason you are able to connect with and support others. Most importantly, listen to hear and understand, not to respond. Use your gifts to create spaces where other women feel safe, respected, informed, heard, and empowered.
04What are the biggest challenges or opportunities in your field right now?
I see a significant opportunity to expand childbirth education and advocacy so that families, particularly Black birthing people, have greater access to culturally responsive, evidence-based information and support. Through Sacred Roots Institute™, I am committed to developing an approach that respects modern science while also honoring cultural traditions and ancestral knowledge. I believe there is also an important opportunity to increase awareness of the emotional support, informed decision-making, advocacy, and postpartum care families need throughout the transition into parenthood. My goal is to contribute to a more holistic and supportive experience for families from pregnancy through birth, postpartum recovery, and early parenthood.
05What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are faith, compassion, service, integrity and, family.
I believe every person deserves to feel safe, respected, heard, and supported, I also value education, cultural awareness, authenticity, perseverance, and lifelong learning, which guide the way I support families, develop Sacred Roots™, and create meaningful resources for women and communities. Ultimately, the greatest reward for me is knowing that my work can leave someone with greater hope, confidence, and understanding than they had before.
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