Alma Contreras
Alma Contreras is a results-driven business development and operations professional with more than eight years of experience spanning sales, marketing, staffing, and global workforce solutions. Currently serving as Executive Assistant to the CEO and Strategic Account Specialist at Gracemark Solutions, she plays a pivotal role in bridging executive strategy with business growth, helping drive global expansion across North America, LATAM, Europe, and Asia.
At GraceMark Solutions, Alma combines her expertise in global staffing, near-shoring, international payroll, and recruitment strategy to help clients scale efficiently while maintaining compliance and integrity. She is recognized for her creative approach to business development, leveraging her background in graphic design to enhance marketing and sales communications that resonate with clients and partners worldwide.
Passionate about building diverse and inclusive workplaces, Alma has been a proud advocate for initiatives that elevate women in leadership and promote equity across industries. Her recent nomination for the WoW: Women of Work 2025 “Mompreneur Marvel” Award highlights her commitment to empowering women who balance professional ambition with personal purpose.
Originally from Mexico and now based in Pompano Beach, Florida, Alma is fluent in English and conversational in Italian. Her core values—creativity, integrity, and impact—continue to guide her mission to help organizations and people thrive globally.
• Universidad Internacional - Bachelors, Graphic Design
• Club VMSA
What do you attribute your success to?
I attribute my success to the hard times I’ve faced and to a mindset of never giving up, no matter how difficult the circumstances. Every challenge has been a lesson in resilience and perseverance, teaching me to adapt, learn, and grow stronger with each obstacle. These experiences have strengthened my drive to keep moving forward, fueled my commitment to excellence, and shaped the leader I am today. I’ve learned that success isn’t just about achievements, it’s about the courage to continue, the lessons we carry from adversity, and the determination to create impact in every opportunity we pursue.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is to believe in yourself. Confidence and self-trust can open doors that doubt would otherwise keep closed. I’ve learned that when you own your skills, advocate for your ideas, and trust your instincts, opportunities often present themselves in ways you didn’t anticipate. Believing in yourself doesn’t mean never making mistakes; it means approaching challenges with courage, learning from setbacks, and moving forward with conviction.
What advice would you give to young women entering your industry?
My advice to young women entering the industry is to stay curious, keep learning, and embrace change. The workforce and business landscape are constantly evolving, and staying educated on trends, technology, and best practices is essential. Growth never stops, and adaptability is the key to long-term success. Don’t be afraid to take risks, ask questions, and advocate for yourself. Your skills, perspective, and resilience are your greatest assets in building a meaningful and impactful career.
What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges in my field is navigating the complexity of global workforce management, including compliance, cross-border payroll, and adapting to varying labor laws. At the same time, these challenges present incredible opportunities for innovation and strategic impact. Organizations that can streamline global staffing, leverage technology effectively, and prioritize diversity and inclusion are positioned to attract top talent and scale successfully. The rapid pace of change in workforce trends, remote work, EOR solutions, and nearshoring also offers the chance to redefine how businesses access talent globally, creating more flexible, efficient, and inclusive approaches to workforce solutions. For me, the opportunity lies in helping companies navigate these complexities while driving meaningful results for both clients and employees.
What values are most important to you in your work and personal life?
I value accountability above all else, owning my actions, following through on commitments, and maintaining integrity in every aspect of my life. In both my professional and personal life, this principle guides how I interact with others, make decisions, and measure success. Accountability fosters trust, strengthens relationships, and ensures that I remain responsible not just for outcomes, but for the process and effort I put in. It’s the foundation that allows me to lead with confidence, stay reliable under pressure, and continuously grow as both a professional and an individual.