Amanda J Holmes, Director of Business Development on Influential Women

Influential Woman · Inpatient Rehabilitation Hospital Healthcare

Amanda J Holmes

Director of Business Development, Cox Health Inpatient Rehabilitation Hospital

Springfield, MO

Certifications · Degrees · Memberships

Degree Bachelor's of Science in Respiratory Therapy Degree 2012 Degree Respiratory Therapy License Degree May 2007 Cert Licensed Respiratory Therapist

Her Story

About Amanda

I am a healthcare leader with nearly two decades of experience, currently serving as Director of Business Development for an inpatient rehabilitation hospital. With a background as a licensed respiratory therapist, I bring a strong clinical foundation paired with expertise in business development, sales, and marketing to drive growth and improve patient access to quality care.

I am known for my strong work ethic, competitive drive, and commitment to delivering meaningful outcomes for both patients and the organizations I serve. I am passionate about advocating for patients and ensuring they receive the therapies and services they need to succeed.

Outside of my professional role, I am a proud wife and mother of four boys, which fuels my resilience, leadership, and ability to balance priorities with purpose.


Her Interview

Ten minutes with Amanda

01What do you attribute your success to?

I am a highly driven professional with a strong work ethic and a deep belief in the impact of the services we provide to our patients. My clinical background, combined with experience in sales and marketing, has been instrumental in my success, allowing me to effectively align patient needs with organizational goals.

I bring a competitive, results-oriented mindset to my role and am a strong advocate for both my team and our patients, ensuring they have access to the therapies and services necessary to achieve optimal outcomes. I am committed to fostering collaboration, driving performance, and delivering meaningful results.

What continues to motivate me is the ability to share patient success stories—demonstrating the tangible difference we make in patients’ lives. These outcomes not only reinforce the value of our work but also serve as the foundation of my professional purpose and continued success.


02What’s the best career advice you’ve ever received?

One of the best pieces of career advice I’ve received is to focus on the impact you make, not just the effort you put in. Early in my career, I prided myself on how hard I worked, but I learned that what truly sets you apart is your ability to deliver meaningful results and solve problems.

That advice really stuck with me and shaped how I approach my role today. I try to stay focused on outcomes—whether that’s helping a patient gain access to the care they need, supporting my team in reaching their goals, or strengthening relationships with our partners. It’s pushed me to take ownership, be proactive, and think beyond just my responsibilities.

It also ties closely to what motivates me. At the end of the day, it’s the patient success stories and the real impact we make that reinforce why I do what I do. That’s what continues to drive me and guide how I define success in my career.

03What advice would you give to young women entering your industry?

My advice to young women entering healthcare—especially on the business and leadership side—is to build a strong foundation and then don’t be afraid to use your voice. Your clinical knowledge, perspective, and instincts are valuable, even early in your career.

Be willing to take on challenges that stretch you, even if you don’t feel 100% ready. Growth doesn’t happen in comfort zones, and some of the best opportunities come from stepping into roles that push you to learn quickly and adapt.

I would also encourage you to seek out mentors and learn from those around you, but at the same time, trust your own judgment. Confidence is built over time through experience, preparation, and showing up consistently.

Finally, stay connected to your “why.” In healthcare, it’s easy to get caught up in the day-to-day, but remembering the impact you have on patients and families will keep you grounded and motivated. When you combine purpose with strong work ethic and resilience, you set yourself up for long-term success.

04What values are most important to you in your work and personal life?

For me, obviously number one, I would say being a patient advocate. You have to believe in helping patients, from being a clinician at bedside all the way up to what I do now in a director level in management. It all comes down to patient care. Having that advocacy and fighting for your patients, no matter what that is, going the extra mile to make sure that they're taken care of, sometimes that's with insurance and other things to get them the care that they need and deserve. From a career standpoint, I would say culture is huge. Working somewhere where there is a positive culture and positive leadership that support you and encourage you along the way is so important. Having a team of people to support you and help you and work alongside of you definitely makes a difference in your overall career and if you're satisfied. We spend a lot of time at our jobs, and a lot of times we're at work more than we are at home with our own family, so the culture and your leadership team is so important and makes such a difference in career satisfaction as well.

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