Ammara Rana

Ammara R. is an accomplished Salesforce and data-driven technology professional with extensive experience in business analysis, product ownership, and AI-enabled solutions. Specializing in Salesforce CRM environments, she excels in Sales Cloud and Service Cloud, leveraging her expertise to design, implement, and optimize workflows, dashboards, and automated processes. Ammara is adept at aligning Agile and Scrum teams with project objectives, ensuring efficient delivery of digital transformation initiatives and business solutions.

Throughout her career, Ammara has successfully led projects across multiple industries, including wealth management, banking, and wellness services. She has a proven track record as a Salesforce Product Owner and Business Analyst, skilled in managing complex requirements, customizing Salesforce environments, and delivering actionable insights through data analytics. Her proficiency extends to user management, Lightning processes, approval workflows, and visual flows, consistently driving operational efficiency and improved business outcomes.

Ammara holds a Bachelor of Arts in Psychology and Sociology from the University of Maryland, Baltimore County, and holds advanced certifications including the Advanced Certified Scrum Product Owner (ACSPO) and MIT’s Applied Data Science & ML for AI Program. Fluent in English and Urdu, she combines technical expertise with strong communication skills to bridge the gap between technology and business strategy, empowering organizations to achieve measurable results in a rapidly evolving digital landscape.

• Advanced Certified Scrum Product Owner (ACSPO)

• University of Maryland Baltimore County - BA, Psych