Her Story
About Andrea
Andrea Daniel is an accomplished beverage-industry professional and Sales Consultant with Southern Glazer’s Wine & Spirits, representing Diageo and Moët Hennessy products across approximately 100 on-premise accounts in the Durham, North Carolina area. With 12 years of experience in the alcohol and hospitality industry and three years in sales, she began her career in hospitality as a bartender before transitioning into sales and brand representation. Her consultative approach centers on understanding each customer’s unique needs and developing tailored solutions that support account growth, menu innovation, and stronger business relationships. Throughout her career, Andrea has demonstrated a strong commitment to professional development and industry expertise. She holds a WSET Level 2 qualification and a Cognac Master designation and has been recognized as a top performer in five of six quarters in her current role. Her passion for learning was strengthened early in her career through exposure to spirits education and tasting techniques, while mentorship from influential women in the industry, including Heather Chaney and Tina Williford, helped shape her professional outlook. She is also a member of Women of the Vine, where she values the networking, mentorship, and advancement opportunities available to women in the beverage sector. Beyond sales, Andrea is passionate about strengthening relationships, supporting women in the industry, and contributing to the future of the beverage business. She is interested in emerging opportunities involving non-alcoholic beverages, ready-to-drink products, canned cocktails, and sustainability, including initiatives that connect beverage brands with community impact. Guided by honesty, communication, authenticity, family, discipline, and continuous learning, Andrea hopes to continue growing in roles such as Key Account Specialist, industry educator, or brand ambassador. Her recognition as a 2026 Influential Woman in Durham is especially meaningful to her because she sees it as an opportunity to help open doors for other women who may not yet recognize the possibilities available to them.
Her Interview
Ten minutes with Andrea
01What do you attribute your success to?
I attribute my success to genuinely caring about people. I enjoy building relationships, understanding what matters to others, and helping them feel valued. Ultimately, I’m in the people business.
02What’s the best career advice you’ve ever received?
The best career advice I’ve received is to surround myself with supportive mentors and people who believe in my potential. Learning from those who have already succeeded has helped me recognize opportunities, grow, and continue moving forward.
03What advice would you give to young women entering your industry?
Believe in yourself, be persistent, and never stop learning. Get your foot in the door, seek out a strong mentor—especially a woman you admire in the field—and don’t be afraid to pursue what you want and ask for opportunities.
04What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges is changing consumer drinking habits, with people drinking less and differently. At the same time, this creates opportunities in non-alcoholic beverages, ready-to-drink products, canned cocktails, and sustainable solutions.
05What values are most important to you in your work and personal life?
The values most important to me are honesty, communication, family, discipline, and authenticity. I also value building strong relationships and continuously learning and growing, both personally and professionally.
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