Her Story
About Andrea
I kind of wear two hats in my professional life. I've been in the media and PR space for about 10 years, but with my new company, Black Sports Moms, we started that about a year ago. I started my career in sales, in pharmaceutical and medical devices, and then really came into this after doing media and PR for a very high-profile murder trial that shocked the whole nation - the Ahmaud Arbery murder trial. I did all the media for that, nationally as well as internationally. After that, I started doing wrongful death, police brutality, just all kind of different expose-type cases with a lot of lawyers, and then also moved into the political space, did some campaigns for mayor, state senate, attorney general, state representatives and stuff like that. That's really kind of how my PR and communications career started to thrive. I'm really at the intersectionality of communicating and storytelling, creating that narrative. I'm a connector too, just a natural connector of people. My most notable professional achievement would definitely be coordinating all of the media for the Ahmaud Arbery trial in Georgia, and at the same time simultaneously running the attorney who managed that, running his campaign for State Attorney General. I'm also a certified family and general mediator, which is a really cool skill to have when you're negotiating. I went to Texas Southern University, which is an HBCU here in Houston, and I'm born and raised in Houston as well.
Her Interview
Ten minutes with Andrea
01What do you attribute your success to?
I think my family, and just my exposure and upbringing to different opportunities, and also having a fearless mindset that I typically don't like to take no for an answer. I think outside of the box, and I'll creatively explore ways to get my foot in the door, and then to expand it. I also believe that what doesn't kill you makes you stronger - it's very cliched, but I think it has a lot of weight. My success has come from adversity through trial and error, being out in the community and being engaged, making a lot of connections, planning a lot of events, doing a lot of philanthropic work, and just being connected into the local community here in Houston. Word of mouth and referral is how my business has grown, and I take pride in the fact that I want to make sure that I'm delivering for my clients, especially if it's come from a personal referral.
02What’s the best career advice you’ve ever received?
Just start, and step outside your comfort zone. I think people wait for everything to be perfect and to have all the pieces, and we started Black Sports Moms with me living in Houston, my business partner living in Atlanta, and we had never met. We FaceTimed, and did voice notes, and decided to host our first event, and then we didn't meet until about 3 months later. We just made a year and had our third sold-out conference here in Houston in just 12 months - by then time it'll be about 18 months. You don't need everything to be perfect to get started.
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