Angela Vargo, VP Marketing, Communications and Brand Experience on Influential Women

Influential Woman · airlines/aviation

Angela Vargo

VP Marketing, Communications and Brand Experience, Breeze Airways

Salt Lake City, UT 84121

Certifications · Degrees · Memberships

Degree Texas A&M University Bachelor of Arts (B.A.) Degree JournalismBachelor of Arts (B.A.) Degree Journalism 1997 - 1999

Her Story

About Angela

As a visionary leader at the helm of Breeze's brand development, she orchestrates a dynamic ensemble of creative minds and industry professionals who are revolutionizing the aviation landscape. In a remarkable four-year journey, she has masterfully crafted Breeze's unique identity as the industry's pioneering Nice Low Cost Carrier, seamlessly blending premium service with affordability in the leisure travel sector.

Her strategic approach leverages robust partnerships with airports and communities, while working in perfect harmony with operations and technology teams to engineer an unparalleled guest experience. This carefully curated journey emphasizes efficiency, comfort, and those distinctive "Seriously Nice" touches that set Breeze apart.

Guided by the mission "Nice people, flying nice people, to nice places," she champions inclusivity through strategic partnerships, notably with Autism Double Checked, making air travel more accessible and enjoyable for individuals on the spectrum and their families. She approaches aviation with a profound appreciation for its transformative power, embracing the privilege of creating meaningful experiences for millions of travelers as Breeze expands its horizons across the United States and beyond.

Her professional expertise spans an impressive 15-year tenure at Southwest Airlines, complemented by significant contributions to technology innovation, non-profit organizations, and various startups. She excels in crafting brand strategies that revolutionize industries, having collaborated with globally recognized brands as well as emerging companies to develop distinctive products and services that drive revenue while fostering genuine brand connections.

Her leadership style is characterized by five key strengths: Ideation, Strategic thinking, Activation, Futuristic vision, and Relationship building. These qualities enable her to excel in brand strategy, PR/communications, marketing, product innovation, team leadership, loyalty programs, strategic partnerships, and thought leadership - creating a comprehensive approach to business transformation.

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