April Walker-Davis

She is a strategic tourism marketing and digital communications leader with over eight years of experience driving destination marketing, economic development, and brand visibility across municipal and educational sectors. Currently serving as Tourism Marketing Manager for the City of Cedar Park, she directs destination marketing and economic development initiatives, integrates CHIA and CAHTA methodologies to analyze regional tourism trends, manages HOT Tax fund reporting and compliance, and oversees comprehensive project lifecycles and digital ecosystems. She has been recognized by senior leadership for "Leadership Excellence." She also serves as a Social Media & Digital Marketing Strategist Consultant. Prior to her current role, she served as Marketing Manager for the Village of Salado, Social Media Director and Social Media/Digital Coordinator at Texas State Technical College Waco, and Publication Layout Specialist II at Texas State Technical College. She is recognized as a creative, data-driven, and results-oriented professional who combines strategic marketing expertise with strong operational and compliance skills to drive tourism growth, economic impact, and brand excellence.