Ashley Flott, Founder & Broker-in-Charge on Influential Women

Influential Woman · Commercial Real Estate

Ashley Flott

Founder & Broker-in-Charge, CREEA GROUP

Columbia, SC 29201

4Awards received

Certifications · Degrees · Memberships

Degree Fortis College - Medical Assistant Cert Licensed Broker in Charge License License No. 86000 Member ForbesBLK

Her Story

About Ashley

Ashley Flott is the Founder and Broker-in-Charge of The CREEA Group, a commercial real estate advisory firm based in Columbia, South Carolina, with over a decade of experience in the industry. Since entering the business in 2013, she has established herself as a top sales producer in her market, successfully handling a wide range of commercial asset types while specializing in retail and multifamily.


As the Founder and Broker-in-Charge of The CREEA Group, Ashley has built a platform dedicated to helping investors, developers, and business owners strategically acquire, sell, lease, and oversee their real estate portfolios. Her approach is rooted in relationship-building, market insight, and a commitment to aligning each opportunity with her clients’ financial and long-term objectives.


Ashley’s journey in commercial real estate was driven by a desire for ownership, independence, and the ability to create meaningful impact through wealth-building opportunities. Over the years, she has developed a reputation for her work ethic, resilience, and ability to navigate complex transactions with clarity and confidence.


She attributes much of her success to consistency, discipline, and a strong focus on building meaningful relationships. By prioritizing trust, communication, and long-term alignment, she has been able to create lasting partnerships and deliver results in a competitive and ever-evolving market.


Beyond her professional accomplishments, Ashley is passionate about empowering women to pursue leadership, financial independence, and influence within real estate and beyond. She continues to use her platform to inspire others to think bigger, move with intention, and build lasting legacies.


Her Interview

Ten minutes with Ashley

01What do you attribute your success to?

I attribute my success to relationship building —paired with consistency, discipline, and a genuine commitment to helping others achieve their goals. In commercial real estate, relationships are everything, and I’ve found that trust, communication, and long-term alignment are what ultimately drive results and create lasting impact.

02What’s the best career advice you’ve ever received?

One of the best pieces of career advice I’ve received is to lead with revenue and focus on value creation. It shifted my perspective to being more intentional about how I spend my time and where I invest my energy as a business owner and entrepreneur—prioritizing relationships, opportunities, and strategies that brings meaningful, long-term results rather than short-term activity.

03What advice would you give to young women entering your industry?

My advice to young women entering the commercial real estate industry is to be confident in your ability, stay consistent, and commit to continuous learning. This is a relationship-driven business, so focus on building genuine connections, adding value, and developing a reputation for integrity and reliability.


Don’t be afraid to take up space, ask questions, and position yourself in rooms where growth and opportunity exist. Over time, discipline, persistence, and a strong network will set you apart and open doors that talent alone cannot.

04What are the biggest challenges or opportunities in your field right now?

Some of the biggest challenges in commercial real estate include market volatility, rising interest rates, and the increasing complexity of deals, which require a deeper level of strategy, due diligence, and adaptability. Navigating changing economic conditions while aligning all parties in a transaction can be demanding, especially as expectations around returns and timelines continue to evolve.


At the same time, these challenges create significant opportunities. Shifts in the market often open the door for well-positioned investors to identify undervalued assets, renegotiate terms, and capitalize on creative deal structures. There is also growing opportunity in understanding niche markets, leveraging data-driven insights, and building strong relationships that allow for access to off-market opportunities. For those who remain informed, adaptable, and relationship-focused, the current landscape can be very rewarding.

05What values are most important to you in your work and personal life?

The values that are most important to me in both my work and personal life are integrity, consistency, and relationships. Integrity is the foundation of how I operate—I believe in being transparent, honest, and accountable in every interaction. Consistency is what drives long-term success, as it requires discipline, focus, and a commitment to showing up at a high level every day. Relationships are at the core of everything I do, as trust and connection are what ultimately sustain meaningful business and personal growth. Together, these values guide my decisions and shape my approach to build lasting impact in both my career and my life.

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