Ashley Gonzales

I am a higher education leader with nearly two decades of experience in student success, academic enrichment, and first-generation student support, currently serving as Assistant Vice President at Texas Tech University, a role I have held since January 2022, where I lead strategic initiatives and programs that support student achievement and institutional excellence. I have also served as Senior Director since August 2009, overseeing the Office of First Generation Transition and Mentoring Programs, the Office of Academic Enrichment and AVID in Higher Education, and the DREAM Resource Center, where I have built and sustained programs that empower students to succeed academically and personally.

I hold a Doctor of Philosophy in Higher Education and Higher Education Administration from Texas Tech University and a Bachelor of Arts in Communication Studies from Texas Tech University.

Across my career in higher education and student affairs, my work has been driven by a commitment to equity, access, and student success, particularly for first-generation college students and underrepresented populations. Whether I am leading university-wide initiatives, developing mentoring programs, or advocating for students, I bring a strategic mindset, strong leadership skills, and a deep dedication to creating pathways to opportunity and success for all students. I am proud of the work I have done throughout my career and excited to continue advancing student success and institutional excellence at Texas Tech University.