Influential Woman · Management Consulting / Professional Services
Bailey Herbstreit
Senior User Experience Researcher, Boston Consulting Group (BCG)
Philadelphia, PA 19146
Her Story
About Bailey
Bailey Herbstreit is a Senior User Experience Researcher at Boston Consulting Group, where she focuses on shaping human-centered employee experiences through evidence-based design. Based in the Greater Philadelphia area, she specializes in UX research for enterprise systems and internal AI tools, working with global stakeholders to improve how technology supports day-to-day work. She is also a member of the Global Shapers Community and is active in initiatives related to civic engagement, equity, and human-centered innovation.
Her career spans nearly eight years in UX and human factors research across both corporate and consulting environments. Before joining BCG, she worked at Honeywell in smart home technology, where she led research on smart water product systems and collaborated closely with field users to improve usability and education around home infrastructure. She also spent time at a boutique consulting firm in Chicago, contributing to projects in medical device testing, diary studies, and large-scale digital experience research for search and e-commerce platforms.
Bailey holds a Bachelor’s degree in Design and Environmental Analysis from Cornell University and a Master’s degree in Human-Computer Interaction and Design from the University of California, Irvine. Her work is grounded in human-centered design principles, with a strong emphasis on empathy, accessibility, and inclusion. She is also active in UX mentorship and AI-focused design initiatives, reflecting her broader interest in using technology to improve everyday experiences and expand how people interact with systems and information.
Her Interview
Ten minutes with Bailey
01What do you attribute your success to?
I attribute my success to early mentorship and having someone advocate for me during my internships, which opened the door to valuable hands-on opportunities. Those experiences allowed me to learn by being directly involved in real-world work and developing practical skills in the field. I also credit my commitment to being “in the trenches” and my dedication to people-first design, which continues to guide how I approach my work and decision-making.
02What advice would you give to young women entering your industry?
I would be very upfront with young women entering my industry because while it can appear glamorous, the reality is that it requires consistent advocacy for human-centered work, especially in environments where people are not always prioritized in product development. It takes empathy, grit, and a strong sense of purpose to keep pushing for better outcomes without always having external validation or support. You need to truly believe in the value of what you’re doing and be willing to stand by it independently. At the same time, I would encourage them to pursue this path if they feel called to it, as it is meaningful work with real impact, but to remain nimble, adaptable, and open to how quickly technology and the field continue to evolve.
03What are the biggest challenges or opportunities in your field right now?
The gender effects come from a larger corporate and technological focus, and you still are dealt with the challenges of not being heard in the room, even though you're talking. In tech, there is just not a lot of women, and so sometimes you may feel like your issues or challenges, daily challenges, are independent of your gender, but I think it's just because you don't have an echo chamber to speak to. But I've also found the women that are open to collaborating and open to creating a safer space for you tend to be there to find you. And so I think that's also having to just advocate for yourself, and be, in a sense, like, no one's going to go out of their way to be an advocate for you, or be an ally. A lot of times, you need to be the one to ask for those things, or to actually build the relationships with your, with people that you work with. To overcome these challenges, I joined and started, actually, an affinity group here at BCG for just women in tech. We meet quarterly and come up with topics, we'll bring in speakers, sometimes we'll even bring in just allies who work in our departments and have open and candid conversations about what we're experiencing, which has been such a huge help for me. Additionally, I just try to build independent relationships with stakeholders and engineers and product owners, and make sure that they are getting to know me, and I'm getting to know them beyond just the day-to-day, and you know, sharing your motivations, sharing your wants, sharing your dreams, and you start to really see people putting themselves out there and helping you get there.
04What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are integrity, empathy, and a commitment to doing meaningful work that benefits others. A pivotal experience for me was moving beyond interviews and into internships where I could fully understand the reality of the role, thanks to mentors who advocated for me and saw my potential. That hands-on experience reinforced my dedication to prioritizing people in the design process and ensuring that inclusivity, accessibility, and thoughtful decision-making are embedded in the work I do. At my core, I practice design thinking—approaching problems creatively, collaborating with others, and focusing on solutions that genuinely improve people’s lives. I also deeply value teaching and mentorship, and I hope to support and guide future professionals entering this evolving field, especially as technology continues to change how we work and create.
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