Barb Norton

Seasoned insurance and claims operations executive with over 25 years of progressive leadership experience driving large-scale transformation, process optimization, and technology integration. Built a distinguished career at Allstate, advancing through multiple leadership roles to serve as Commercial Claim Field Director, overseeing complex casualty claims operations and leading high-performing field teams across regions.

Deep expertise in claims process design, project management, and enterprise-wide technology initiatives, with a proven ability to modernize operations, improve efficiency, and enhance customer outcomes. Led cross-functional programs spanning casualty claims, subrogation, and commercial and personal lines, aligning business strategy with operational execution.

Recognized for successfully managing large-scale transformation projects, including process reengineering and technology implementation, while fostering collaboration across business, IT, and field operations. Extensive background in learning and development, having designed and led training programs that strengthened organizational capability and performance.

Earlier career includes over a decade with Northbrook Insurance, building foundational expertise in claims technology and process management.

Known for strategic thinking, operational excellence, and the ability to lead through change, delivering measurable improvements in performance, scalability, and service quality across complex insurance environments.