Barbara Graham

Meet Barbara, a visionary marketing leader who transforms business narratives into compelling success stories. At the helm of urban-gro, Inc.'s marketing initiatives as Vice President, she masterfully orchestrates strategies that bridge the worlds of Architecture/Engineering/Construction (A/E/C), Controlled Environment Agriculture (CEA), and technology.

Barbara's dynamic leadership style energizes a high-performing team that's revolutionizing how professional services and Design-Build solutions are delivered across CEA, industrial, healthcare, and commercial sectors. Her secret weapon? An extraordinary ability to weave together branding, digital marketing, and content strategy into powerful campaigns that not only capture attention but drive meaningful business growth.

In the fast-paced world of marketing, Barbara stands out as a strategic powerhouse. She artfully combines her expertise in graphic design, copywriting, and demand generation to build lasting brand equity and create robust lead generation channels. Her collaborative spirit shines through in her work with business development and pre-construction teams, where she plays a pivotal role in securing new opportunities through meticulously crafted qualifications, proposals, and interview preparations.

What truly sets Barbara apart is her unwavering commitment to excellence. She orchestrates exceptional experiences for clients, investors, and partners by seamlessly blending creativity with innovation. Through her leadership, urban-gro continues to strengthen its position as an industry pioneer, setting new standards in integrated professional services and Design-Build solutions.