Becky Dupre

Marketing found me started off when I graduated in fashion merchandising and then worked for a fine jewelry company and the owner asked me to help with the newspaper ads and marketing which I did which led me into selling digital ads at another company called fusion 5 networking is important because I was part of the Chamber of Commerce and I met with a professional through this organization who was part of the cable company which led me to another position .from fashion merchandising to various marketing roles across industries including retail, newspaper, cable, radio, and finally digital marketing. She currently holds a senior account executive role with a focus on streaming and connected TV.worked on a successful political campaign, where I used social media and connected TV to help a mayor win re-election against a two-term incumbent. The strategy was so effective that the opponent’s party lodged complaints about the digital campaign’s presence.scheduled to deliver a 45-minute educational session on “The Art of Networking” at the Women’s Commission in Lake Charles, through her affiliation with BNI.

Be open to reinvention. my shift from fashion merchandising to digital marketing demonstrates that career paths aren’t always linear — and that adaptability can unlock new opportunities. Every role teaches something valuable. my varied experiences — in retail, media, and cable — built a diverse skill set that prepared my for complex digital strategy work today. Stay ahead of industry trends. By specializing in streaming and connected television, I positioned myself at the cutting edge of marketing, where consumer behavior is rapidly evolving.

Staying ahead of trends/AI/ continue learning so you can better serve the client

Confidence – Willing to take on new challenges and lead campaigns. Courage – Transitioned industries and took bold steps in political marketing. Communication – Central to success in social media, leadership roles, and networkin