Brenda Stevens, MA, CBA®
Brenda Stevens, MA, CBA®, is a distinguished business development and community empowerment leader dedicated to advancing minority-owned and women-owned businesses across Ohio. In her role as Regional Director of the Minority Business Assistance Center (MBAC) with the Akron Urban League, she leads strategic initiatives that promote business certification, sustainable growth, and equitable access to economic opportunity. Her work centers on strengthening entrepreneurial ecosystems by connecting business owners with critical resources, training, and networks that support long-term success.
Her professional journey reflects what she describes as a “kaleidoscope career” spanning more than 30 years across entrepreneurship, higher education leadership, and consulting. Brenda and her husband built a thriving flooring business from the ground up, originally operating out of the trunk of their car, and successfully grew it over 25 years before selling it. Alongside her entrepreneurial accomplishments, she served for 25 years as an administrator at Malone University, where she was deeply committed to student development and retention. Guided by faith and a strong sense of purpose, she dedicated her career in higher education to mentoring students, particularly those navigating challenges similar to her own, helping them find direction, confidence, and success throughout their academic journeys.
Following the sale of her business, Brenda transitioned into business consulting, where for the past four years she has provided coaching and strategic guidance to women, minorities, and veterans in entrepreneurship. Drawing from her lived experience as a minority business owner, she specializes in helping clients navigate certification processes, access funding opportunities, and implement tools for sustainable business growth. Her work includes one-on-one counseling sessions, technical assistance, and ongoing mentorship designed to help entrepreneurs scale effectively. She holds a Master of Arts in Higher Education Administration from the University of Akron and a Bachelor of Arts in Journalism from the Kent State University. Today, she continues to extend her impact through consulting and leadership development, driven by a lifelong passion for empowering others to achieve meaningful and lasting success.
• CBA (Certified Business Advisor)
• CDE (Certified Diversity Executive)
• Diversity, Equity and Inclusion in the Workplace Certificate
• Kent State University - BA, Journalism
• The University of Akron - MA, Higher Education Administration
• Recognition for Impact on Student Lives
• Community Service Awards
• Community Organizations Support
• Minority Business Assistance
• Pro Football Hall Of Fame Enshrinement Festival
• United Way of Greater Stark County
What do you attribute your success to?
I attribute my success to faith, family, and determination. My parents instilled in me very early on to be diligent and to persevere. Times have been difficult, and we've had challenges in our lives and my family's life. I won't sugarcoat it - we've had ups and downs, we've had moves and tragedies, but really persevering through that and understanding that my faith is my glue, my family is my glue. There are resources outside of that that help me and have helped us to maintain and really grow in the wake of some of the challenges that we've faced.
What’s the best career advice you’ve ever received?
The best career advice I received was to be myself, to speak my truth, and to own and take responsibility and credit. Sometimes as women, we don't take credit for things when they come out good, so I learned to take responsibility for things that don't go right as a leader and to take credit for things that do go right. That advice was given to me by one of my mentors, and she also told me to be confident in the work that we do. In the very beginning as a young professional, I suffered from imposter syndrome. However, as time went on and my voice was heard in rooms and in boardrooms, I had to gain the confidence to speak truth to what was going on in the room and situations that may have been happening. As I began to continuously speak truth and own up to that and own that, I began to be more confident and to feel more confident in my views. Knowing myself, knowing who I was, understanding my culture, and understanding who I was helped me to own that truth.
What advice would you give to young women entering your industry?
For women who are starting businesses, they really will have to seek resources outside of their norm. A lot of times, we go to what's familiar as women, but you really will have to look outside of what's normal to you and begin to tap into resources that might seem different. Check with other women who are doing something similar. I tell my businesses all the time that your competitors are not a bad thing. Competitors sometimes can be allies, and so seek those allies that can help you grow your business. Getting the counseling and guidance from other sources is a good start.
What are the biggest challenges or opportunities in your field right now?
In the industry of business consulting, the biggest challenge right now is funding. For example, we don't know how funds will be dispersed for the state of Ohio, and I'm looking into some things here in North Carolina, but in the state of Ohio, I know for the Minority Business Assistance Center, the funding is secure right now, but the future, we don't know what the future holds. In order to continue to serve these businesses and to be able to provide certification assistance, access to capital assistance, procurement assistance, and helping businesses procure jobs, that hangs in the balance. But we keep working in spite of it. We just keep working along and doing what needs to be done for businesses in spite of what lies ahead. I think for every industry, there's an uncertainty, and so for this industry, it is too.
What values are most important to you in your work and personal life?
In my personal life, my faith in God is first and foremost. It led me to my career, and it also guides me in the things I do, how I approach leadership, how I approach individuals, and the empathy and compassion that I have for the work that I do and the community. In my work, it's really about doing the work and working hard. My mother always told me, Brenda, work hard, and you will feel satisfied, even if you don't accomplish some of the things. You have to put your best foot forward. So always putting my best foot forward, working hard, and being diligent and serious about the work that I chose to do.