Her Story
About Carolyn
Carolyn Wilson is a veteran cosmetologist, entrepreneur, community advocate, and author with more than 36 years of experience in the beauty industry and over 33 years as the owner of The Ultimate Touch Hair Salon in Georgia. After graduating from Columbus Technical College’s cosmetology program in 1990, she began her career immediately and successfully built a salon that has become both a thriving business and a community gathering place. Carolyn is known for creating a welcoming environment where clients feel at home while receiving professional hair care services. Beyond her work behind the chair, Carolyn has dedicated herself to serving her community through educational programs, health initiatives, charitable projects, and mentorship. She has hosted vaccination clinics, awareness workshops, scholarship programs, and homelessness outreach efforts. Following the loss of a close friend to breast cancer, she founded Dance the Pink Away, a breast cancer awareness initiative that operated successfully for seven years. An accomplished author, Carolyn published Her Story: Truth, Tears, and Triumph, a memoir inspired by her personal journals that chronicles her journey through adversity, entrepreneurship, and personal growth. Her leadership, service, and business accomplishments have earned her numerous recognitions, including Business Woman of the Year and Hair Salon of the Year honors.
Her Interview
Ten minutes with Carolyn
01What do you attribute your success to?
I attribute my success to my upbringing. We didn't have a lot growing up with my mom and 7 kids. We had to share everything - clothing, food, all of it. My mom couldn't buy us cars like other parents did. I wanted to make sure I had a better life than I did growing up. My mom died when I was young, and at that age, I didn't have a husband, now I don't have a mother, my father wasn't in my life, so it's all on me. I'm so thankful for my siblings because we're really close. The seven of us are very close, and I think my mom dying so young made us realize all we had was each other. Even to this day, we are very close. I wanted a better life, so I went out there and gave it 100%. I had to prove people wrong who told me I wouldn't be anything, that I wouldn't be successful. Even in cosmetology school, the teacher told me I needed to give my seat up to somebody else because I wasn't serious about it. I was young, 18 and 19, still out partying and coming to school tired, but I knew I wanted to do hair. I knew this was something I was in for the long haul. When I opened my salon and became successful, I became a person who could look back at people and say, look, you don't have to be what somebody said you would be. I came from the same neighborhood as you, from a single parent just like you, from people telling me I wasn't going to be anything because I was growing up in a predominantly black neighborhood that's low income with a single parent. But look, I'm a business owner. I live where I desire, I drive what I want to drive. i travel the world. I did this because I did not listen to these people telling me I can't be what God said I can. That's what made me dig back into the community and tell people, hey, look, I'm a brown girl. If I can do it, anybody can do it.
02What’s the best career advice you’ve ever received?
The best career advice I ever received is that I cannot please everybody. Once I learned that I'm not the stylist for everybody, everything changed for me. I used to think I had to do everybody's hair, that I had to please everybody. I would tell myself, girl, you know if you don't know how to do nothing else, you can do hair, but you may not please everyone. Once I learned to say, you know, I'm not the person for you, you may need to find another stylist, that's when I knew I had become a seasoned stylist. I tell people that hair is a ministry. It's not just someone doing your hair. You gotta think about your head, it's your crown, it's your glory. You don't want just anybody in your hair. And I tell them, even if you don't come to me, make sure you go to somebody that you're comfortable knowing that they're taking care of your crown. It's more than just doing hair, it's a ministry.
03What advice would you give to young women entering your industry?
The advice I would give is to know the business side of the hair industry. Don't just go into it for the money. Don't just go into it to do hair. Make sure you know the business side of it. Get all the education you can on the business side of the hair industry, because you don't have a company to fall back on for your retirement. You don't have a company to fall back on for your insurance. So make sure that you get all the education on the business side as you can before stepping into this profession. It's more than hair. A lot of times, people step into it and it's just to do hair, not thinking your future is coming and is depending on you and you alone. You gotta make sure you pay your taxes so you can have Social Security. All of this stuff is only on you. You're not gonna get a check from a company with deductions,so you need a reputable account to help you make the correct decisions on money moves. You need to start your own IRA, you need to start your own 401K. You are your own company, therefore you will not have anyone meeting what deposits you make. There's a lot that you need to think about versus just doing hair and making money.
04What are the biggest challenges or opportunities in your field right now?
I think right now, the biggest challenge is what my retirement is going to look like. I am at an age where I'm starting to think about the exit plan. Even though I've been putting money into an IRA my entire career, that exit plan is kind of scary when you've been self-employed your entire life. If I'm being 100% honest, it is scary. Think about it - when you retire, you've been giving money to your company to put up for you. My company is me. I gotta put up my own money for me. So now, looking back, even though I've been doing it pretty much my entire career, it's still like, did I store up enough? Am I gonna be okay when I exit this? Am I gonna be financially stable to live like I'm living? I don't want to do hair when I'm 70 or 80. That's not my plan for my life. I want to still be able to go, do, travel, do what I'm doing now at a younger age. I see people who do hair until they have to stop, medically or many other reasons and I don't want to be that girl. I want to give it up while I'm able to still go live and move about like I want to. So it's scary to think about, have I done the right thing to be able to do that. As far as opportunities, because I am out in the community, I've had opportunities like being nominated for Remarkable Woman of the Year. I've had the opportunity to meet and work with so many different senators, council people, and mayors. I am the president of my sorority chapter right now, so that gives me the opportunity to bring people in, give scholarships, and do different things. I've had the opportunity to do quite a few things because of my career and having that open door where I can be in and out of the salon if I need to. If I need to do an interview at noon or be somewhere at 3 or 5, I don't have to ask a boss. I can just mark my schedule. I've had the opportunity to do a lot outside of the salon.
05What values are most important to you in your work and personal life?
I think the most important thing to me is, first and foremost, my relationship with God. I get up every day and do my meditation with God, because He is the one who sustained me. That's my first and foremost, my time spent with Him. But I do have an only child, a daughter who's grown now, and everything I do, I try to make sure that it's aligned with what will make her proud of me. I never want her to look and say, Ma, why did you do that? Or, I never want her to be ashamed of anything I've done. I always want to make sure that what I do, she can say, I can take this in my career because my mother did it. Or I can promote this in my life because my mom did it. I know that I can make it and be on my own without the help of the state or city because my mom did it. I need to work hard because my mom did it. I need to give back to my community because my mom did it. To me, the most important thing right now is to make my daughter proud and make sure she's okay in life. Make sure she's set up better than I was coming up - financially, professionally, all of it. And I have to say, she's doing pretty well for herself. I'm proud of her.
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