Her Story
About Cassandra
Cassandra Butzler began her career in the structural steel industry as a detailer in 2007. After earning an Associate of Applied Science degree in Civil Engineering Technology–Structural from Chippewa Valley Technical College (CVTC), she continued expanding her expertise through coursework in leadership, emotional intelligence, data analytics, and programming.
Today, as Director of Innovation and Analytics at a structural steel erection company, Butzler focuses on one central mission: making work easier for the people around her. By listening to colleagues, identifying inefficiencies, and developing practical solutions, she creates dashboards, automation tools, and AI-driven workflows that reduce administrative burdens, improve decision-making, and give teams more time to focus on the work that matters most.
Beyond technology, Butzler believes innovation is fundamentally about people. Whether evaluating emerging technologies, improving business processes, or implementing new digital solutions, she measures success by one simple question: Does this make someone's job easier?
A passionate advocate for leadership development, Butzler also serves on the advisory board for the Women in Leadership program at the University of Wisconsin–Stout. Working in the traditionally male-dominated construction industry, she is committed to demonstrating that thoughtful leadership, curiosity, and a willingness to solve problems can drive meaningful change for both organizations and the people within them.
Her Interview
Ten minutes with Cassandra
01What’s the best career advice you’ve ever received?
Focus on improving skills in primary career instead of getting a second job to pay off mortgage faster; apply changes to current job or find better fitting one.
02What advice would you give to young women entering your industry?
Don't let it scare you. It is a very male-dominated industry but they're just people. Dress in a way that makes you feel confident without being sexy to avoid drama.
03What are the biggest challenges or opportunities in your field right now?
Biggest challenge is keeping abreast of technology changes. Opportunity is listening to colleagues, identifying struggles, and fixing problems with technology to make everyone's job easier.
04What values are most important to you in your work and personal life?
Empathy. Caring about others drives innovation in a direction that does the most good.
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