Chrissie Davis

Founder and President
INCORAGE General Contractors
San Jose, CA 95125

Chrissie Davis is the Founder and President of INCORAGE General Contractors, a woman-owned construction firm based in San Jose, California, built on the core values of Integrity, Collaboration, and Regularly Achieving Goals Effectively. She has spent over 20 years in the construction industry, developing deep expertise in multifamily and mixed-use development, preconstruction strategy, and complex project delivery. Prior to launching her own company, Chrissie spent 14 years at Core Builders, another prominent South Bay general contractor, where she began her career as an assistant project manager and advanced through progressively senior leadership roles to ultimately serve as President, overseeing the general contracting division. During her tenure working alongside founder David Neal, she helped grow the company from approximately $30 million in annual revenue to nearly $100 million annually. The company was also recognized as the Best Multifamily General Contractor to Work For in 2023 for firms under 50 employees, reflecting her focus on building strong teams and positive workplace cultures.

In early 2023, Chrissie reached a professional crossroads when she realized she was not included in the company’s succession planning within the family-owned organization. This experience became a defining moment in her career. Inspired by rereading Lean In by Sheryl Sandberg, particularly the message that women should rise to leadership positions because other women are watching and counting on their success, Chrissie made the decision to pursue her own entrepreneurial path. She gave notice before Memorial Day of 2024, completed her transition from Core Builders on July 31, 2024, and officially launched INCORAGE General Contractors on August 1, 2024. Through INCORAGE, she is building a principle-driven company focused on delivering exceptional construction outcomes while creating opportunities for diverse talent and stronger industry partnerships.

Chrissie is a strong advocate for increasing female representation in construction, an industry where women currently represent roughly 12% to 14% of the workforce. She believes women bring valuable strengths to leadership in construction, including advanced communication abilities, organizational discipline, and collaborative problem-solving skills that help drive project success. Through her leadership, she is committed to proving that grit, strategic thinking, and relationship-centered leadership can transform the construction industry. Outside of project work, Chrissie remains passionate about community impact, workforce development, and helping clients turn development ideas into successful, well-executed projects that strengthen communities across the Bay Area.

• Certified Chainsaw Operator
• Women's Business Enterprise
• Small Business Enterprise (SBE)
• Contractors License Type B
• LEED Accredited Professional

• Stanford University - MSE
• Loyola Marymount University - BS, Civil Engineering

• Best Multifamily General Contractor to Work For 2023 (under 50 employees) - Core Builders
• Women of Influence
• Best Places to Work in Bay Area
• Bay Area Women Leading Real Estate
• 40 Under 40

• Association of General Contractors (AGC)
• American Society of Civil Engineers (ASCE)
• Women in Construction Operations (WIOPS)
• Construction Real Estate Women (CREW)
• National Association of Women in Construction (NAWIC)

• AmeriCorps NCCC
• Santa Clara Construction Careers Association (S4CA)
• Lincoln Glen Little League, San Jose, CA
• Habitat for Humanity
• Rebuilding Together
• Stanford University

Q

What do you attribute your success to?

I found out through a high school career day session that I wanted to be a civil engineer, which got me on the path pretty early on. I got a civil engineering degree from Loyola Marymount University, and right after, I spent one year in AmeriCorps National Civilian Community Corps. It was probably one of the best things I've done with my life. Growing up in Southern California in an upper middle class family, I was protected, and this allowed me to live in a whole other part of the U.S. and really burst that bubble I was in. It forced me to see how other parts of the world is having to live. We did community service projects like cleaning up trails after hurricanes, helping inner-city schools in DC with after-school programs, building cabins, planting trees, and shoveling snow for the elderly. It really forces you to be humble and just focus on other people, which I think at that age is just unmatched. After AmeriCorps, I went to Stanford for a master's in construction engineering management, which brought me to the Bay Area. I was blessed to be under the wing of David Neal at Core Builders. He took a shot on me when I was in my 30s and surrounded me with people like Brett Mosier, my executive coach. We grew that company together from about $30 million a year to about $100 million a year.

Q

What’s the best career advice you’ve ever received?

The best career advice I ever received came from reading Lean In by Sheryl Sandberg. There was a passage in the book where she was recalling a commencement speech she gave, and in that speech, she said something to the effect of, 'Okay, women, I'm talking to you. Yes, you. You need to rise to the top of your career, because other women are counting on you.' It hit me like a ton of bricks. I started crying and realized that I had to do this. That's what pushed me to leave my previous company where I had hit a glass ceiling and wasn't part of the succession planning, and to start my own general contracting firm. I realized I had to rise to the top not just for myself, but because other women are counting on me to show them what's possible.

Q

What advice would you give to young women entering your industry?

The first thing I do is make sure this person has a good level of confidence, because the industry still is rough. It's still rough around the edges, and you have to have a good amount of grit to be able to work through things. Usually if someone's coming at me saying they're interested in construction, they have that kind of grit or confidence about them, otherwise they aren't necessarily interested in tackling a male-dominated industry. When they check that box, I usually recommend the book Lean In, because it's talking about being female in a male-dominated industry and the benefits and the pitfalls that come with that. From there, I try to gauge what they would enjoy, whether they're interested more in the office side or the field side, or the design side. I help them think through avenues on how they could get the best of both worlds. It's understanding where they're coming from, what they're actually truly passionate about, and if they don't know, then it's helping them find a path where they can find that path, whether it's through journaling or just chatting more with other industry professionals.

Q

What are the biggest challenges or opportunities in your field right now?

The biggest challenge for me is actually self-imposed. Self-doubt creeps in often. Men in general are so good at leading with confidence, whether they know things or not, they're really good at just portraying confidence. Women are not so good at that, and myself included. Just by nature of our job as general contractors, we don't self-perform anything, so we aren't the ones swinging the hammer or connecting the wires or picking up a paintbrush. Our job is to manage the project as a whole and to bring voices together so that we can problem solve and troubleshoot collectively. Because of it, there are elements that I don't know, and it happens weekly, if not daily. Even the most seasoned people who have been doing this for 40 years will have those instances where they don't know what that topic is. I think often women want to information gather and research and get studied so that they feel they have a strong base to stand on. The biggest challenge for me is that at times I question whether I know as much as my male counterpart, because they just naturally portray confidence so much easier than I do. I think women will always battle that to some extent.

Q

What values are most important to you in your work and personal life?

I purposefully put the principles of integrity and collaboration on the forefront when I started my company. I feel the construction industry is definitely focused on budgets and schedules, but integrity and collaboration often fall by the wayside, so I'm purposefully putting those forward. It's helped determine who we've hired, who we are working with, what subcontractors we bring in, and what products we're building. The nonprofit world will always have a place in my heart because I spent so much time doing community service. I will always be involved in all kinds of different philanthropic ventures and will always align myself with nonprofits that are trying to make a difference. The fact that we're building affordable housing, I feel fits in that category. It's something I really, truly value and want to bring to the market. I admittedly have a bit of a bleeding heart. I love those mission-driven, purposeful projects, and it's cool to be able to help in my profession. Not only am I getting my kids involved in things like backpack drives and trying to help those that need it the most, I'm able to leverage what I'm doing in our profession and get a win-win, where we're able to construct buildings that are needed for all these different causes.

Locations

INCORAGE General Contractors

San Jose, CA 95125

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