Danielle Martin, Founder on Influential Women

Influential Woman · Design and Community Work

Danielle Martin

Founder, Atelier Marie Creative Lab

Brooklyn, NY

7Awards received

Certifications · Degrees · Memberships

Degree Westfield State University Degree Bachelor of Arts in Art with Concentration in Graphic Design Degree General Assembly Degree Certificate: UX Design (General Assembly) Cert Bachelor of Arts in Art Cert Certified Lifestyle Coach Cert Certificate in UX Design from General Assembly Member New York City UXPA (User Experience Professionals Association)

Her Story

About Danielle

I have always been deeply involved in the arts and have always dreamed of being an art teacher or giving back. I've tried to find a way to bridge my two interests in art and community. I've been in design for over 10 years and have been doing community work for 5 years. With my design work, I do a lot of user experience design, making things more user-friendly and making sure that the user comes first. I got into this work because I want to make an impact while still doing what I can and what interests me. I love art and design, and I want to give back. I currently work for the New York City Department of Health, where I manage local community events and design branding and public-facing materials and internal reports. I also teach art to children, focusing on color theory, shapes, different mediums, and art history as ways to promote self expression, creativity, and creative problem solving. Lastly, I also run my own creative events business called Atelier Marie Creative Lab, where I host crochet or watercolor events at local bars and coffee shops in my community.

Her Interview

Ten minutes with Danielle

01What do you attribute your success to?

I have always enjoyed doing things. I don't know how else to describe it - maybe I love the hustle.

I've been volunteering and working since I was in middle school simply because I wanted to get involved in the community. I started teaching Kung Fu to children and adults when I was 12 or 13, and when I was 15 I stated coaching softball and working in field research and public relations work at a local coastal research center. I've always been into what I do for the sake of doing and for being there for those who could benefit from my knowledge or my example.

02What’s the best career advice you’ve ever received?

I love this question! I actually have two answers:


  1. Apply to opportunities you are slightly qualified for, perfectly qualified for, and overqualified for. Not only might you land that job, but applying for it can open doors to opportunities you are qualified for. And, if you are open to learning anything new, you can do anything you are slightly qualified for.
  2. Be yourself at work. Don't put on a work persona. Authenticity makes more meaningful connections with your coworkers, clients, and partners more than you following a script or putting on a work hat. You can still do the work when you are authentically yourself in the office, maybe even better because you're not worried about putting on a performance.

03What advice would you give to young women entering your industry?

I'm still figuring it out myself, but my advice to my younger self would mainly be don't be afraid and say yes to everything. I think it's also powerful to say no and know when to say no, but I think for opportunities early on, you just need to say yes. Saying yes to a lot of things has brought me great experiences. If your job needs you to volunteer at an event, go, meet people, and establish connections. It's very intimidating at first, but once you go to a couple, you kind of get the swing of it. As a person, you can never stop growing or experiencing new things.

04What are the biggest challenges or opportunities in your field right now?

The job market is so rough for everyone. I think it's so important for folks to get creative with their search and where they can apply themselves. For me, I was putting myself into this corner where I was not open to experiencing other roles outside the one I worked so hard to attain. But when the UX and tech industries started shifting, I had to learn the value of changing minds and perspectives. If I had not looked at other opportunities like teaching or hosting events, I would not have gotten out of that corner.

05What values are most important to you in your work and personal life?

In my work and personal life, I prioritize empathy, joy, and inner peace above all things. I champion being supportive of those who need it, solving problems proactively and calmly, and finding Zen in the chaos of the world around me (which ultimately brings me joy).

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