Her Story
About Deepanshi
Deepanshi Bansal founded ShineQuo two years ago to help young adults prepare for life's challenges by navigating healthy stress before it escalates into mental health issues. Her professional journey includes three to four years of consulting at EY and Deloitte, earning an MBA in the United States, and two years at the nonprofit The Possible Zone. She also previously operated an early-stage business serving K-12 students in India. Deepanshi attributes her approach to experiences traveling and transitioning in her twenties, the importance of staying present amid rapid change, and being raised in a family of doctors where she witnessed the profound impact one individual can have on others. In her work, she prioritizes resilience, patience, and continuous learning while advising others in the edtech space to leverage relationship-building, trust, and credibility to overcome the slow sales cycles and need for proven case studies common in higher education.
Her Interview
Ten minutes with Deepanshi
01What do you attribute your success to?
It's a mix of different things. Seeing the world in my 20s with many transitions happening, it's important to think about our brain and ourselves more than anything else. Rather than following something blindly, we need to be in the present. Being raised in a family of doctors, I see the impact one person could create in a lot of other people's lives.
02What advice would you give to young women entering your industry?
In the ed tech space, relationship plays a big role and that is one of the strengths of women. By building relationship, trust and credibility, we can go a longer route. Education space is tricky and a very long-term process but all that matters is how you build your relationships, culture, trust and that goes a long way.
03What are the biggest challenges or opportunities in your field right now?
The biggest challenge is being patient because the higher education sales process is slow. When starting a company from zero you don't have history to show. Academia is rigorous in research and they hesitate working with new companies, wanting to see history and case studies. So navigating how to build trust especially in early stages is a challenge.
04What values are most important to you in your work and personal life?
The biggest value needed in my work or business is resilience and patience. Keeping going especially when the world seems to be against you, having the patience, using the wisdom, keep learning throughout is very important and that gives a lot of direction. Learning, patience, and resilience are the top ones.
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