Dina Readinger, EMBA
Dina Readinger, EMBA, is a dynamic entrepreneur, speaker, and leadership development coach dedicated to creating strong, strategic, and confident female leaders. With over a decade of experience in entrepreneurship and a successful career in healthcare sales and management, Dina has a proven track record of developing high-performing teams and empowering individuals to achieve their full potential. She is the founder of Diagnostic Design Thinking, a framework that helps women leaders “think differently” to overcome career barriers, maximize opportunities, and achieve sustainable success.
As an Area Representative and Franchise Developer for Zoomin Groomin, Dina has successfully launched and scaled multiple business ventures, demonstrating her expertise in franchise development, business growth strategies, and fast-track start-ups. Her approach emphasizes evaluating the cost of decisions, owning one’s career and business trajectory, and fostering a culture of excellence and accountability. Passionate about nurturing talent, she excels in retaining key team members, building loyal customer bases, and driving exponential growth across industries.
Throughout her career, Dina has combined her scientific background with a deep commitment to personal and professional development, co-authoring two books—Think Differently: 18 Strategies to Fix Broken Thinking and Healing Healthcare. She has spent 35 years in healthcare and the last decade guiding aspiring entrepreneurs and women leaders worldwide. Through her innovative programs, coaching, and speaking engagements, Dina continues to transform organizations and empower individuals, helping them unlock their potential and create meaningful impact in their careers and communities.
• Healthcare Coaching Institute - Team Advantage, Entreprenuer, Leadership Development, Culture & Team Optimization
• Washington University in St. Louis - MBA
• Most Inspirational
• Missouri Venture Forum
• Ozarks Technical Community College
What do you attribute your success to?
I attribute my success to standing up for what I believe in and striving to make a meaningful difference every day. In my personal life, I am passionate about my family, exploring new culinary experiences, and spending time with my beloved Bernese Mountain Dog, Lyla. I am also the author of Thinking Differently, 18 Strategies to Fix Broken Thinking, a work that reflects my commitment to innovation and perspective on new thinking, and also Healing Healthcare.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is to make a plan, execute the plan, assign clear goals and timelines. Lead by example and treat others as you would like to be treated.
What advice would you give to young women entering your industry?
My advice to young women entering the industry is to be proud of who you are and have confidence that you can achieve anything. Communicate clearly your needs and desires. Connect the web of influence, and understand who can help guide you along your path of success. Never go alone. Find your posse of like minded women, test your thinking, and author your career. Never wait for other to do this for you, for you control your destiny.
What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges in my field today is adapting to the ongoing economic changes, especially as it relates to healthcare. Healthcare is broken as nurses are leaving by the millions. New nurses are bathing in cortisol as daily decision load increases the fight and flight response of daily expectation of bedside care, over worked, over whelmed, and understaffed. Healthcare leaders are working to stay on top of the financial crises from COVID fallout, healthcare is in a crises, creating relentless stress on nurses, patients, and systems. Sharon Weinstein and I are actively working to help nurses design the environment where they are safe, healthy, and doing what they love
What values are most important to you in your work and personal life?
The values that are most important to me in both my work and personal life are pursuing your passions wholeheartedly and never allowing anything to stand in the way of your dreams. When things get hard, you know you are making progress.
