Her Story
About Eloise
Eloise Kaiser, JD, is a legal professional with over 10 years of experience in business services, intellectual property, and paralegal practice. She currently works at Transcendent Law Group as a Senior Legal Analyst, IP & Transactions | Litigation Paralegal, where she focuses on trademark law, clearance searches, and assessing mark registrability, including evaluating descriptiveness, genericness, and likelihood of confusion. She also serves as CEO of Katapult Consultations LLC, where she provides business consulting and mentorship to entrepreneurs, creators, and small businesses. She also serves a mentor to young women in DiversiTea Divas, an organization owned by Michelle Craig. Eloise’s path to law was shaped by a strong foundation in business. She earned her undergraduate degree in Business Management and Marketing and initially planned to pursue real estate brokerage. Although she was encouraged by her family to consider law, her interest deepened after excelling in a business law course in college, which led her to fully commit to the legal field. She went on to earn her Juris Doctor from Loyola University New Orleans College of Law. Along the way, she has also gained experience in corporate compliance, legal recruiting, and business consulting, building a well-rounded background across the legal industry. Passionate about supporting innovation and creative expression, Eloise is especially committed to helping entrepreneurs, artists, and creators protect their intellectual property and bring their ideas to life. As a poet and published author on Amazon, she brings a personal understanding of the creative process and the emotional investment behind building a brand or artistic work. One of her most meaningful professional accomplishments has been publishing her book and being invited to speak on a panel hosted by The Lotus Life Program with Nicole Redmond, an experience that led to ongoing mentorship opportunities and lasting professional connections. She considers her work of empowering other women as her most rewarding achievement.
Her Interview
Ten minutes with Eloise
01What do you attribute your success to?
I would attribute my success first to the Lord, and also to my late, dear grandfather, and the support of my husband and family. My faith has always been my foundation, guiding me and grounding me in everything I do. My faith governs how I move, how I serve, and how I show up in the world.
02What’s the best career advice you’ve ever received?
Don't be afraid to fail.
03What advice would you give to young women entering your industry?
I would tell her to not look at age, to not look at time. Everyone is different. Everyone reacts to life differently. Don't compare herself to anyone else. Show up as her best self for herself, not for anyone else.
04What are the biggest challenges or opportunities in your field right now?
I would say one of the greatest opportunities in this field is helping someone take something they created and truly own it. It is the ability to treat their creation like something deeply personal, almost like their baby—something meaningful, valuable, and worth protecting. It is about making sure that what they have built is not only safeguarded, but also positioned to be monetized in a way that benefits them.
On the other hand, one of the biggest challenges is that excitement can sometimes cause people to move too quickly. When someone is passionate about an idea, they may rush to put it out into the world before taking the proper steps to protect it. They can end up putting the cart before the horse, sharing everything publicly before they have secured their rights. Then, if someone comes along and takes advantage of that, they are forced to fight for something that could have been protected from the beginning.
05What values are most important to you in your work and personal life?
Values, to me, mean becoming the person you already see yourself evolving into. I believe that when you truly embody that future version of yourself and step into that state of being, you collapse the distance between where you are and where you are going. You begin to shift the trajectory of your life because you are no longer waiting for the future to arrive; you are bringing that future into your present.
When you embody who you are becoming now, you remove the uncertainty of what could be or what should be, and you make it real through who you choose to be today. I believe every person has the ability to shape their outcome when they are intentional, disciplined, and committed to their vision. You are not bound by what has happened to you, what has happened around you, or how others have treated you. You have the power to decide who you are and who you are becoming.
When you remain true to yourself and refuse to be defined by circumstances or by other people, your life can begin to reflect exactly what you believe it can be.
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