Ericka Espinoza
Ericka Espinoza is a seasoned retail and customer service professional with more than two decades of experience creating exceptional client experiences and driving sales performance. Based in the Miami–Fort Lauderdale area, she has built a career rooted in relationship-building, operational excellence, and team leadership. In her current role with Blinds To Go, Ericka plays a key part in opening new showroom locations, training teams, and elevating customer engagement strategies. Her expertise lies in delivering personalized service that not only meets immediate client needs but also fosters long-term loyalty and repeat business.
Throughout her career, Ericka has consistently led by example, bringing energy, professionalism, and a strong service mindset to every organization she joins. Her daily approach reflects a deep commitment to the customer journey—from coordinating appointments and ensuring clients are fully prepared, to delivering a seamless in-store experience and maintaining thoughtful follow-up. She credits much of her professional growth to her time at Peloton, where she found inspiration, development opportunities, and a culture that helped shape her leadership style. Known for her adaptability, Ericka successfully transitioned into new industries, quickly mastering product knowledge and becoming a trusted trainer and mentor for expanding teams across multiple store openings in Miami.
Ericka’s dedication extends far beyond the workplace. She is the recipient of an “Above and Beyond” award, personally recognized by company leadership for her outstanding contributions and commitment. Her work ethic is further reflected in her daily 70-mile commute each way, a testament to her perseverance and passion for her role. Guided by the belief that “once you love what you do, it doesn’t feel like work,” she brings positivity, resilience, and authenticity into both her professional and personal life. Outside of work, she prioritizes health and wellness, with a strong passion for fitness, reinforcing the balance and discipline that fuel her continued success.
• Above and Beyond Award (April 2026)
• Top Performer Recognition for 9 consecutive months
What do you attribute your success to?
I attribute my success to my customers and the relationships I build with them. My main focus is customer service, and I believe that when you give one person the greatest customer service, that person is going to recommend you to their neighbor, their sister, to anybody, so even serving one person well means reaching at least 3 more people minimum. I always try to focus on what the customer needs, not what I want to sell them. I learned that you need to do whatever they need, and that's the main thing. I developed that kind of experience working in retail, and it's very important. The connection and customer service I provide makes clients happy, and they want to come back because of that relationship. I lead by example to inspire my team, and I pass on everything I learn to my coworkers so we can all provide the best service together.
What’s the best career advice you’ve ever received?
The best career advice I ever received is to keep yourself updated with new technologies. Right now everything is AI, so you need to keep growing and don't stop. Don't think, oh, I know everything. Always continue your education. That's what put me where I am today. I'm a fast learner, and I'm always willing to learn new things. Even when my current company reached out to me about window treatments, I told them I never worked with shades and don't know anything about them, but I can learn. That willingness to keep learning and growing is what has allowed me to succeed and be recognized as a high performer.
What advice would you give to young women entering your industry?
Keep yourself updated and keep going, don't stop. Keep growing and never stop learning.
What values are most important to you in your work and personal life?
When you love what you do, you don't work. That's my motto, and it's what drives me every day. I believe in leading by example to inspire others, and my mission is to bring positive energy and great customer service to everything I do. In my personal life, I practice gratitude and dedicate myself to staying healthy through fitness, which has been part of my life for 25 years. Everything changed for me when I was introduced to fitness - the way I eat, the way I do everything. I appreciate my body and keep it very healthy. I'm thankful to God, and I'm very much about positive talk with my family and friends. I always try to show that your inner life matters, and taking care of my body means I love myself. I don't drink, I don't smoke, so I take care of myself. Happiness is the main thing - happiness takes me everywhere. When you're happy, that's what matters most.
Locations
Blinds To Go
Jupiter, FL 33458