Erin Kirschenmann, Managing Editor on Influential Women
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Influential Woman · Wine media

Erin Kirschenmann

Managing Editor, Wine Business Monthly

Sonoma, CA 95476

2Awards received

Certifications · Degrees · Memberships

Degree Sonoma State University — B.A., Communications Studies Cert WSET Level 3 with Distinction Cert WSET Level 4 Diploma Member Board Member, Women for Wine Sense (Napa/Sonoma Chapter Marketing Director) Member Board Member, Wine Market Council Member Advisor, Dream Big Darling Member Judge, Concours Mondial de Bruxelles Member Judge, Cascadia International Wine Competition Member Member, Lambda Phi Eta Member President, SSU Press Club Member Member, Sonoma State Star

Her Story

About Erin

Erin Kirschenmann is a Managing Editor at Wine Business Monthly, where she has built a fourteen-year career covering the business side of the wine industry. Rather than focusing on the technical or scientific aspects of winemaking, she has carved out a niche writing about sales, marketing, and technology trends shaping the industry, while also overseeing content development for the publication's tradeshows and educational seminars. Her path into journalism was shaped early on by her aunt, a reporter who covered the OJ Simpson trial for the Los Angeles Times, and she went on to study Communications at Sonoma State University, graduating Cum Laude with Distinction. She later earned the WSET Level 4 Diploma, one of the most advanced certifications available in the wine profession.

Beyond her editorial work, Erin is active across several corners of the wine community. She serves on the boards of Women for Wine Sense and the Wine Market Council, and has spent roughly seven years advising Dream Big Darling. She has also judged prestigious competitions, including the Concours Mondial de Bruxelles since 2016 and the Cascadia International Wine Competition since 2019, and has taught as a WSET instructor at the Napa Valley Wine Academy. Her contributions to the field were recognized when she was named to Beverage Dynamics' 40 Under Forty List in 2025. She is a frequent speaker and moderator at major industry gatherings such as the Unified Wine & Grape Symposium and the World Bulk Wine Exhibition, and has guest lectured at institutions including the Culinary Institute of America.

About a year and a half ago, Erin channeled her passion for community-building into a new venture, founding Novel Pairings, an online book-and-wine club that brings women together through curated pairings of literature and wine at both virtual and in-person gatherings. She describes her success as a product of ambition and a solution-oriented mindset, paired with the steady support of family and friends who help her navigate the demands of her work. Guided by values of community, empathy, and collaboration, Erin continues to encourage the next generation of women in the wine industry to trust their own capabilities and focus on doing meaningful work without being weighed down by others' expectations.

Her Interview

Ten minutes with Erin

01What do you attribute your success to?

I credit much of my success to my ambition and my instinct for finding practical solutions to problems. That said, none of it would have been possible without the people around me. My family and friends have been my foundation — they listen when I need to vent about things I can't fix, and they lift me back up when I'm struggling. The work I do is meant to create something good, but that kind of work is demanding, and having people who simply listen and reassure me that I'm on the right path has made all the difference.

02What’s the best career advice you’ve ever received?

A friend once shared a quote from Henry Ford with me: "Whether you can or cannot, you are correct." That mindset has stuck with me throughout my career.

03What advice would you give to young women entering your industry?

My advice is to stop worrying so much. You are capable, and you shouldn't let concern over others' opinions hold you back. Focus on doing the work you already know how to do well, and trust that everything else will come together in time.

04What are the biggest challenges or opportunities in your field right now?

The pandemic exposed just how vulnerable the industry can be when in-person tasting-room business disappears overnight, which underscored the importance of embracing virtual tastings and digital tools. Beyond that immediate lesson, I see real opportunity in applying new developments in wine science, technology, and creative marketing to connect with new consumers and protect margins going forward.

05What values are most important to you in your work and personal life?

Community, empathy, collaboration, ambition, and practical problem-solving guide everything I do, both professionally and personally.

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