Her Story
About Gabriela
As the founder and owner of my company, my typical day involves a lot of administrative work, but also taking time with my team to really help them with their tasks and mentor them and train them. A lot of my regular day is just emails with clients - I feel I'm very much involved with my clients because that's my favorite part. From there, I make sure that my team understands the tasks that help me build the strategies and the content and everything. The majority of my day is helping them with those tasks and reviewing them and making sure everything looks good for the client. If we're gonna go take content, then we go to their place of business, we take content, we edit, in the review process. If we're doing surveys or focus groups, I'm overseeing the questions that we're gonna ask for the surveys, for the focus group, how did the focus group went, how's the reporting going. It definitely changes every day. Like right now I'm doing our World Cup commercial for Telemundo. It's just trying to figure out what the client needs and how my team can support me pushing the projects. It's very different every day - I couldn't tell you exactly one day is the exact same as the next. I really do enjoy it. My husband will tell you I enjoy it too much because I'm working overtime. I love it, obviously because now I'm the owner, I'm my own accountant and HR and all that stuff.
Her Interview
Ten minutes with Gabriela
01What do you attribute your success to?
My biggest thing in everything that I do, honestly, is that my journey was so unique. Being an immigrant and figuring out how to have visas and creating your own company through while going through an immigration process, and being Latino, being Colombiana, like that is something that is - I feel like it's so unique and different. When I was doing it and going through all of that, I said like nobody else is doing this. Why? I feel alone, I feel like I'm the only one going through this. My biggest thing is for me to tell kind of like the world and inspire like other Latinas that may be going through the same experience that I was. For me it's like the biggest thing of why I do what I do and why I'd like to tell my story. It's kind of like just showing everybody that it's possible when it feels like it's really not, and they're definitely not alone in any situation.
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