Gabriela Perez Jorge
Gabriela Perez is a marketing undergraduate at Colorado State University pursuing a Bachelor of Business Administration in Marketing with a minor in Spanish. Passionate about marketing since a young age, she has spent the past several years developing hands-on experience in social media strategy, customer engagement, and brand promotion. Gabriela is particularly interested in how digital platforms can build meaningful connections between businesses and their communities, and she actively applies this interest through both academic and professional experiences.
Currently, Gabriela works as a Membership Sales Representative at Crunch Fitness in Fort Collins, Colorado, where she manages social media content, promotes membership campaigns, and engages prospective members through consultative sales. She also serves as a brand ambassador for CELSIUS, further strengthening her skills in marketing outreach and brand representation. Prior to these roles, Gabriela worked for over two years at Chick-fil-A in Aurora, Colorado, where she developed strong customer service and training experience while supporting marketing initiatives for the restaurant.
In addition to her professional work, Gabriela is an active member of Delta Sigma Pi, a professional business fraternity, where she previously served as Social Chairperson. In this role, she coordinated events and managed communications for large chapter gatherings, gaining valuable experience in event planning, budgeting, and public speaking. Known for her enthusiasm, confidence, and commitment to networking, Gabriela believes that building strong professional relationships is essential to success in the marketing field.
• Delta Sigma Pi
• Animal and Friends Alliance
What do you attribute your success to?
I would say just putting myself out there and not being scared. I feel like the only way to get experience and just be better at it is trying things out. Being confident plays a lot in a role. Building relationships within my field, like with business majors, has been my biggest thing and how everything kind of is working now. Networking, I think it's super important now. That's really what has been working for me with everything.
What’s the best career advice you’ve ever received?
Building relationships and networking has been the most important advice I've received and what has been working for me. I feel like networking within my field, especially with business majors, is super important now. That's been my biggest thing and how everything kind of is working for me right now.
What advice would you give to young women entering your industry?
I would definitely advise to explore all the options. I feel like I didn't do that, and now I feel like instead of a Spanish minor, I should have done something that would help my marketing major stand out, like psychology because there's a lot of buyer behavior and why people buy things. I feel like psychology would have been really fun for that, or communication. I feel like I didn't explore what options there were. I was just like, I want marketing, and that's it, and I didn't realize there's so many more things that you can connect to it. Career centers help so much with that, and I never did that, so I would definitely recommend using those resources.
What are the biggest challenges or opportunities in your field right now?
I am really struggling to find an internship right now. I feel like it's gotten a lot more competitive, and a lot of marketing majors are now doing sales. Most of my friends and peers who are marketing majors are just going into sales, just because marketing just gets kind of competitive. So finding an internship for the summer has been a real challenge.
What values are most important to you in your work and personal life?
Honesty is the big one for me. I feel like nothing really can succeed if you're not being honest, and that's just it. Passion is also a big value for me. Those are the two values I hold most important in both my work and personal life.
Locations
Crunch Fitness
Fort Collins, CO 80526