Hannah Ross

Hannah Ross serves as a Senior Analyst on the Strategic Analytics Team within the direct-to-consumer group at Disney Streaming, supporting Hulu and Disney+. Since entering the field in 2019, she has focused on streaming analytics, beginning her career on the founding team for NBCUniversal's Peacock, where she contributed to building data infrastructure as a decision scientist handling marketing analytics, content analytics, and paid media attribution. She holds a background in data science and statistics from college, which she applies to quantify subscriber engagement and content performance across platforms. In her current role, she collaborates with studios on brands such as Marvel, Star Wars, and FX to assess how content drives value for the business. Prior to her streaming work, Ross completed a fellowship with the Mayor's Office of Los Angeles under Eric Garcetti, developing the Mobility Data Specification for dockless transportation technologies.