Jackie Kahn - CEO, & Co-Founder │ Influential Women

About Jackie

Jackie Kahn is the CEO and Co-Founder of FollowThru agency, where she specializes in website strategy for e-commerce businesses. She maps the full customer journey to help clients improve conversions through data analytics, A/B testing, and strategic initiatives. With at least six years of experience in e-commerce services, Jackie began her career at NASM managing digital marketing across multiple channels. She then moved to 2U, where she handled marketing and branding for online educational programs. Her educational background includes two bachelor's degrees from the University of Florida, one in marketing and one in psychology, as well as a master's program in international business. Jackie's approach integrates her passion for understanding how people and business connect, emphasizing a psychological perspective in her work.

Ten minutes with Jackie

01What advice would you give to young women entering your industry?

Definitely being curious, and not being afraid to try things. I wish I took more risks sooner. Being able to do that as early on in your career as possible, whether that's moving to a different state, or doing something that you don't think you'll be good at. Really pushing through that mentality of just try things, don't be afraid to take risks. You don't know how it's gonna go. You may love it, you may hate it.