Jenelle Marie Rawlins

Jenelle Marie Rawlins is the founder and creative force behind Jenelle Marie Web Design + Branding, where she helps entrepreneurs and small business owners make a stunning first impression online. Specializing in custom brand and website design, Jenelle combines aesthetic appeal with strategic functionality, ensuring her clients connect with their dream audience and maximize their impact in the digital space. Her work reflects a balance of creativity and strategy, making websites that are as beautiful as they are effective.
Before launching her web design business, Jenelle spent over 16 years as an educator, teaching in Okemos and Corunna Public Schools. Her background in curriculum development and instructional design informs her approach to client work—she understands how to communicate complex ideas clearly, design experiences that engage users, and build solutions that empower others to succeed. This foundation in education also fuels her passion for mentoring and supporting women in business.
Jenelle holds a Master of Arts in Curriculum and Instruction and a Bachelor of Arts in Elementary Education from Michigan State University. She is dedicated to helping clients shine online while staying true to their authentic brand. Through her work, Jenelle empowers entrepreneurs to grow with confidence, creativity, and clarity, making meaningful connections and leaving a lasting digital impact.
• Michigan State University - Master of Arts - MA, Curriculum and Instruction - 2011
• Michigan State University - Bachelor of Arts - BA, Elementary Education and Teaching - 2006
• Michigan State University - Bachelor of Arts - BA, Interior Design - 2005
• Website Design Academy
• Web Design Pro Company
What do you attribute your success to?
I attribute my success to hard work and a willingness to embrace change. I began my career as a Middle School English teacher, where I honed skills in communication, organization, and guiding others to achieve their potential. After several years in education, I decided to pivot and pursue my passion for web design, helping women business owners bring their ideas to life online. This combination of dedication, adaptability, and a desire to empower others has been central to my journey and success.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is that you can pursue anything, no matter where you are in your journey. Even after achieving success in one field, it’s never too late to go back to school, learn new skills, and transition into a different career. Embracing continuous learning and being open to change has been essential in shaping my own path and growth.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is simple: you can do it! Stay persistent, believe in yourself, and never give up. Challenges are part of the journey, but determination, creativity, and resilience will help you achieve your goals and make a meaningful impact.
What are the biggest challenges or opportunities in your field right now?
One of the greatest opportunities in my field is helping women fully embrace their potential and shine online. Designing professional, customized websites allows them to showcase their brand, connect with their ideal clients, and grow their businesses with confidence. The challenge—and the joy—lies in translating each client’s unique vision into a digital presence that truly reflects who they are and the impact they want to make.
What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are hard work, dedication, and giving back. I strive to approach my career with creativity and commitment, helping clients build professional websites that showcase their unique brands. Equally, I prioritize family and community service—my children and I volunteer with Sleep in Heavenly Peace, building beds and bunk beds for children in need, which reinforces the importance of compassion, teamwork, and making a positive impact beyond my professional life.