Jenny Barnes

Sports Specialist
Private Practice
Little Elm, TX 75068

Jenny Barnes is a seasoned professional in sports management, event operations, and communications, with a career spanning over a decade in both education and athletics. A proud graduate of Washington State University, Jenny earned her Bachelor’s in Elementary Education before pursuing a Master’s in Sport and Fitness Administration/Management. Her academic foundation laid the groundwork for a career dedicated to combining her passion for sports, education, and community engagement, guiding athletes and teams toward success both on and off the field.

Over the years, Jenny has cultivated extensive experience in media communications, game-day operations, and event planning, working with organizations such as the NCAA, Camp Alliance, and numerous nonprofit and sports entities. Her professional roles have included coordinating high-profile events, managing media relations, overseeing ticketing and credentials, and developing multi-sport curricula for athletes and coaches. Whether orchestrating national awards dinners or mentoring young athletes, Jenny is recognized for her meticulous attention to detail, strategic planning, and ability to foster collaboration among diverse stakeholders.

Outside of her professional pursuits, Jenny is deeply committed to her family and community. A proud mother, she celebrates the accomplishments of her children while serving as a mentor and advocate through organizations like the Special Olympics, Camp Alliance, and child advocacy initiatives. Her personal journey as a single mother pursuing a graduate degree while balancing full-time work serves as an inspiring example of perseverance and dedication. Jenny’s day-to-day work reflects her mission to create meaningful experiences, empower others, and make a positive impact in the world of sports and beyond.

• Professional Certification

• Washington State University - M.S.

• Special Olympics
• Compassion House

Q

What advice would you give to young women entering your industry?

My advice to young women entering this industry is to never shy away from an opportunity. Say yes, embrace new experiences, and remain open to the possibilities that come your way.

Q

What are the biggest challenges or opportunities in your field right now?

The biggest challenge in this field is its constant evolution, which requires adaptability and continuous learning. At the same time, this ever-changing landscape presents exciting new opportunities for growth and innovation.

Q

What values are most important to you in your work and personal life?

The values that are most important to me in both my work and personal life are faith and family. They guide my decisions, inspire my commitment, and keep me grounded in everything I do.

Locations

Private Practice

Little Elm, TX 75068