Jessica Cisneros (Evans)

She is a seasoned sales enablement and Salesforce expert with over 15 years of experience in CRM strategy, training, and technology enhancements across the healthcare and technology sectors. Currently serving as Global Strategic Sales Enablement Manager at BD, she serves as the primary lead for U.S. MDS Salesforce training and strategic enhancements, and supports Global Commercial Enablement initiatives. She has led major Salesforce upgrades and implementations including AcuityMD, Revenue Insights, Qualtrics, Showpad, Enterprise Territory Management, and Quip for Account Planning. She led the integration and training of ~100 Bard associates into the BD Salesforce platform following the acquisition, and the Go-to-Market strategy to realign Salesforce for five selling teams. Prior to BD, she owned her own CRM consulting practice, specializing in Salesforce administration and training, and held sales support and Salesforce administrator roles at CareFusion, Asteres Inc., and IntelliDOT. She holds a B.S. in International Business from the University of Colorado Boulder. She is recognized as a strategic, results-driven, and collaborative leader who combines deep Salesforce expertise with strong business acumen and training skills to drive commercial excellence and user adoption across global organizations.