Joanna Chulick

Joanna Chulick serves as Owner and COO of Green Cup Digital, a boutique digital marketing agency in Portage, Michigan, where she has led the business for nearly 7 years after 8 years in the digital marketing industry overall. Her agency provides website development and redesign, SEO, social media management, content marketing, and general marketing and business consulting to small businesses, with a focus on responsible service recommendations. Chulick earned a Bachelor's of Science in Retailing from Michigan State University and previously worked in retail management and corporate retail inventory and buying. She is a member of Kalamazoo Women to Women and serves on the board of Peak Kalamazoo. Chulick attributes her success to an independent spirit and strong work ethic learned from her parents, and she values being kind and respectful while staying creative and curious in her work. She is a proud ally for the LGBTQ+ community and advises young women entering the field to remain open to change, believe in themselves, maintain a good attitude, and work hard. She identifies AI as both the biggest challenge and opportunity in digital marketing, emphasizing responsible navigation and client education.