Joy Pearson

Assistant Director for Wine Programming
Saison Wine Bar and Cellar
San Francisco, CA 94130

I started in the wine industry in March of this year after serving almost 10 years as a naval intelligence officer. Now I work as the Assistant Director for Wine Programming at a wine bar in San Francisco, where I work directly with the founder who is also the co-founder of a two-star Michelin restaurant. My role involves developing wine programs for business expansion into France and Singapore, creating a good flow for events we hold at the wine bar, and starting education series. When my boss is traveling, which he does frequently to places like Singapore, I spend my time catching up on what he sent me overnight and continuing to build on his ideas. I also work with distributors to find out when winemakers are coming into town so we can host events for our members and determine if they fit on our wine list. In my free time, I work for a company called Somn Nights, where I can be hired as an in-home sommelier for events or tastings. I'm also pursuing side projects like teaching myself how to code so I could start building an AI machine learning program related to wine, which is something I never would have considered doing with a different job. I'm looking into getting my master's with a concentration in wine business, which I hope to apply for this fall.

• WSET Level 2
• WSET Level 3

• Naval Academy
• Bachelor's of Science in International Relations
• 2016

Q

What do you attribute your success to?

I think a lot of it is perseverance, especially in my last career and going into this one. It's not taking no for an answer, but it is a little bit of that. If the door closes in one way, it's still going around or trying to come up with creative problem solving to still get the end result, even if it's not in the way that you initially expected it. I feel like this has been crucial in both my military career and now as I transition into the wine industry.

Q

What’s the best career advice you’ve ever received?

A couple years ago, a friend asked me if I could do anything in my life, what kind of passion or career would I pursue. I told her I've always been a really big fan of wine, especially champagne. Her response after our conversation was, 'Why aren't you doing that?' I didn't have a good answer, and that was really what got me into actually pursuing the education side initially. I guess my advice would be, if you are not passionate about your job, easier said than done, but pursue your passion. I'm so happy in my life. Everything kind of lined up in a really weird way for me to even get this job, and just the timing of it was amazing.

Q

What advice would you give to young women entering your industry?

Honestly, I felt like I was a bit behind, at least in this industry, just because I don't have the years of experience. So in my mind, I was kind of like, I'm gonna do as much of the education piece as I can, so that I feel like, at least on that aspect, I'm sort of caught up. And honestly, just having a really open mind with the people that I've worked with. I think the best advice I got when I was starting even my first job in the Navy is just you kind of want to be a sponge for the first few months and just absorb as much as you can of the people you work with and the job itself before you can really get into it. Young women, I think, in the Navy definitely need to be very resilient, which can be very frustrating, but don't be afraid to be bold. Own yourself. Don't shrink to fit the room.

Q

What are the biggest challenges or opportunities in your field right now?

Honestly, I think right now, pretty much all over the news, the wine industry is suffering. People are not as interested in it, and the younger generation, I think Gen Z, is not really into wine as much. So it's kind of coming up with solutions for that, trying to figure out ways to get people more excited about wine or more involved in the actual process. I think when people have a hand in the creative process of wine and they realize what it is, they get just as passionate about it.

Q

What values are most important to you in your work and personal life?

I think just maintaining ambition. I feel like I've done a lot of side projects in this industry, things I probably never would have considered doing with a different job. I loved my last job, but it wasn't something that I came home and continued to pursue education with. In this capacity, I taught myself how to code so I could start building an AI machine learning program related to wine, which is crazy to me because I'm doing that in my free time and I love it. It's about finding ways to continue education, like little online certifications that are free. I have a few of them specifically in Champagne. I've looked into getting my master's with a concentration in wine business, which I think is something that I will hopefully be able to apply for this fall.

Locations

Saison Wine Bar and Cellar

San Francisco, CA 94130