Julia Washington

CEO/Owner
Kismet Wonders
King George, VA

I'm a creative entrepreneur who works across multiple disciplines including publishing, graphic design, and lifestyle branding. I launched my Substack newsletter 'Curvy Girl Reflections and Commentary' in 2023, where I share reflective writing pieces and poetry once or twice a week. Writing has always been my strongest form of communication - I feel I can express emotions better through writing than speaking. About a year ago, I started publishing books after watching YouTube videos and deciding to take the leap. It's been challenging because there's so much more than just writing and illustrating - marketing has been a huge learning curve. My children's books are really starting to gain traction now, which is exciting because the messaging I put in them is important for children to have. My book 'A Year Inside Your Skin' won the International Impact Book Award. I also run Kismet Wonders, my print-on-demand lifestyle brand that focuses on women's apparel, accessories, and streetwear with urban-style pieces. I do a good portion of the graphic design work myself. I had a Shopify site before that failed because I didn't understand marketing and SEO, but I'm relaunching in the next couple weeks with a much stronger focus on marketing. I'm currently competing in the Entrepreneur of Impact contest, which has been amazing - I entered on a whim and was shocked when people started showing up to support me. I run everything myself on a tight budget, so I've had to find creative resources and learn through trial and error. I'm transparent about my journey because I want people to know what it really takes, not just see the accomplishments.

• GED
• Associate's Degree in Business Administration from Strayer University
• Bachelor's Degree in Accounting from University of Mary Washington

• International Impact Book Award for 'A Year Inside Your Skin'
• Small Woman-Owned Minority-Owned Business Certification
• By Black Certified Black-Owned Enterprise

• The Grant House
• Your First 5K Club
• Book Rich Profits Club
• Kidlit Growth Academy

• Entrepreneur of Impact Contest supporting GenYOUth

Q

What do you attribute your success to?

I attribute my success to my determination and refusal to give up. I'm the type of person that once I get into something, because I'm so determined and I don't want to seem like I failed, I just keep pushing forward and try to get that accomplishment. Even when I'm going through challenges, I keep going, and over time it does show up and look impressive, even though I'm hard on myself. I always feel like I could have done things better - written better, illustrated better - but that drive keeps me moving forward. I've also learned to be resourceful, especially working on a tight budget. I've found online communities and resources to support me when I don't have people physically there, and I've learned through trial and error, which has been crucial to my growth.

Q

What’s the best career advice you’ve ever received?

The best career advice I’ve ever received is to not take guidance from someone who isn’t living authentically or doing work that inspires them. It reminded me to trust my own path, stay true to my values, and seek inspiration from those who lead by example.

Q

What advice would you give to young women entering your industry?

Build your support system, embrace failure, and keep going, even when it feels lonely. True growth comes from perseverance and leaning on others to make your vision real.

Q

What are the biggest challenges or opportunities in your field right now?

The biggest challenge I've faced is that there's so much more to publishing and entrepreneurship than just the creative work - it's the marketing, SEO, and business side that I didn't initially understand. When I had my first Shopify site, it failed not because I didn't have good pieces, but because I didn't know about marketing and getting products to my audience. Budget has been a huge challenge too. I've noticed on this journey that a lot of things cost money, and when you're not generating revenue yet, you have to find affordable resources that will really help you. That's why I've relied heavily on online communities and YouTube videos for support. Another challenge is working completely independently - it's just me doing everything for my company. When you're doing creative work, you don't have a lot of people to really look to for guidance, especially when you don't have someone physically there to support you. But I'm learning, and with my relaunch, I'm putting much more emphasis on marketing to overcome these challenges.

Q

What values are most important to you in your work and personal life?

Transparency and helping others are core values for me. I like to be transparent because I want people to know what the journey is really like, not just see the accomplishments - they need to know what it took to get there. I also want to help people through my own trial and error, which is why I recommend the communities and resources that have helped me. It's important to me that my work has meaningful impact, especially with my children's books - the messaging I put in them is important for children to have. I also value representation and visibility. I think it's important for other women to see women of my background doing this work. Supporting good causes matters to me too, which is why I'm excited about the Entrepreneur of Impact contest benefiting GenYOUth with wellness and nutrition programs - that's a cause I really want to support.

Locations

Kismet Wonders

King George, VA