Influential Woman · information technology & services, B2B tech
Julie Bryce
Fractional Chief Marketing Officer, TileDB
Cambridge, MA 02142
Her Story
About Julie
Meet Julie, a marketing virtuoso whose superpower lies in her extraordinary investigative mindset. As one client perfectly captured, "If she weren't a marketer, she'd make a great detective." Her talent for asking incisive, thought-provoking questions without preconceptions has become her trademark, often leading clients to discover groundbreaking perspectives about their businesses.
Julie's remarkable journey spans the full spectrum of business environments. She honed her expertise at tech giants Red Hat and Oracle, where she mastered the art of enterprise B2B marketing. Her versatility shone through when she led marketing for a nimble Silicon Valley startup that caught SanDisk's attention, resulting in a successful acquisition.
In 2015, Julie took on a pivotal role at Axiom Law, steering the company through an impressive revenue expansion from $150M to $400M. There, she architected the company's inaugural product marketing function and navigated the marketing department through a CEO transition. Her contributions played a crucial role in Axiom's success story, culminating in a nearly $1B combined sale of Axiom and its spinoff legaltech companies in 2019.
Recognizing the evolving landscape of talent acquisition and the limitations of traditional employment models, Julie launched her fractional Chief Marketing Officer practice in 2019. Her vision? To provide companies with access to senior-level marketing expertise without the constraints of full-time hiring. Today, she leads a flourishing fractional Marketing and Strategy practice, partnering with B2B companies across various stages and sizes, with a particular focus on investor-backed and founder-led organizations.
Over 25 companies have benefited from Julie's seasoned perspective and go-to-market expertise, validating her innovative approach to marketing leadership. Her ability to seamlessly integrate with leadership teams while maintaining objectivity has proven invaluable to her clients, making her a sought-after strategic partner in the B2B landscape.
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