Kara Fischer
Kara Fischer (She/Her) is an accomplished Art Director based in New Jersey, currently leading digital creative at Data Axle. With over a decade of experience in the advertising and digital media industry, she has built a reputation for delivering innovative and user-centered design solutions across web, email, social, and display. Kara holds a Master of Science in Strategic Design and Management from Parsons School of Design – The New School, as well as a Bachelor of Fine Arts in Digital Art from The College of New Jersey.
Prior to her role at Data Axle, Kara spent over nine years at Theorem, where she led multi-channel campaigns for clients such as LinkedIn, Salesforce, United Healthcare, and Fenty Beauty. Her work ranged from creative strategy and branding to full-scale execution of email systems, websites, landing pages, and dynamic ad experiences. Her ability to combine visual storytelling with strategic insight has consistently elevated brand engagement and customer personalization efforts.
In addition to her corporate work, Kara has a strong freelance background through her design studio, kdESIGN, where she has supported musicians, filmmakers, bloggers, and wellness brands with both print and digital assets. Passionate about design’s role in driving social impact, she advocates for inclusive and intentional creative solutions. Kara continues to challenge the industry to reflect deeper empathy, accessibility, and innovation in all visual communication.
• Retail Education Certificate
• Parsons School of Design- The New School
• The College of New Jersey
• This year- began monthly Ai workshop meeting on monthly workshop
• Demonstrations
• Draft content and generate content education surrounding work flow benefits of this new technology.
What do you attribute your success to?
I’ve known I wanted to be an art director since the 5th grade, after interviewing a friend’s dad for a school project. That early inspiration stuck with me—I worked at ad agencies throughout undergrad while earning my BFA in Digital Arts at TCNJ, with a minor in Marketing. My studies in web design, 3D animation, and workplace culture gave me a strong foundation, and my final gallery project explored the concept of utopian design—something I still strive for in my work today.
What’s the best career advice you’ve ever received?
Some of the best career advice I’ve received has come from mentors who shaped how I work and lead. Kevin Limongelli taught me the value of staying curious and always asking why. Carlos Mota, my first creative director, emphasized the power of storytelling through design. And Lisa Meyer, a former manager, showed me how to lead with empathy and clarity. Their guidance has helped me grow not just as a creative, but as a collaborator and leader.
What advice would you give to young women entering your industry?
Do something you're passionate about, and do it with purpose. When your work aligns with what you love, it rarely feels like work—but it’s just as important to carve out time for yourself outside of that passion. Protecting your personal creative space helps sustain your energy, perspective, and long-term growth in this industry.
What values are most important to you in your work and personal life?
Empowerment, impact, and integrity are core to how I approach both work and life. I'm most proud of the nonprofit projects I’ve contributed to—knowing that something I helped create could make a real difference in someone’s life down the road is incredibly meaningful. I also value creating a positive, growth-oriented team culture. Hearing from my team that they feel both challenged and supported is the most rewarding kind of feedback I can receive. Helping others grow is one of the best parts of what I do.