Karen Lyu
Karen Lyu, also known as “Karey Poppins,” is a multi-talented creative professional whose work spans copywriting, holistic voice coaching, game design, and music performance. With a BSS in Jazz Studies and Vocal Performance from Cornell College, Karen has built a career around amplifying unheard voices and helping individuals and brands communicate with clarity, authenticity, and heart. Over the past three decades, she has performed in over 40 musical styles, collaborated with renowned artists, and brought her expertise to hundreds of students worldwide as a voice coach, educator, and mentor. Her award-winning approach combines deep listening, creativity, and playfulness to inspire meaningful transformation in every client and student she serves.
As a freelance copywriter and author, Karen specializes in creating compelling, ethical sales copy, content strategy, and digital communications that turn ideas into tangible results. Her 5-star rated book, Singing in Tune: Solutions for 20 Pitch Problems, showcases her dedication to helping others develop their voices and confidence, and her innovative use of AI and SEO ensures her clients’ messages reach and resonate with their ideal audiences. Beyond writing, she designs engaging board games and creative experiences, including New Choice: Improv Your Life! and other interactive projects, demonstrating her ability to blend creativity, technology, and educational value.
Karen’s career is also deeply rooted in teaching and community engagement. With 27 years of experience as an educator, including international ESL teaching in Korea, musical direction, and leading workshops, she has transformed the lives of over 1,000 students, helping them discover their voices and express themselves fully. Her work as an activist and artist highlights her commitment to social impact, diversity, and empowerment. Recognized for her holistic approach, award-winning coaching, and innovative thinking, Karen Lyu continues to lift voices, spark confidence, and inspire individuals and brands to soar.
• Cornell College - B.S.S.
• Best Holistic Voice Coach
• Arts Patron Gift of $10,000
• Level 1 Speaker Achievement
• #1 Jazz Artist in South Korea
• Level 1 Certificate with Distinction
• Emergency Grant
• Songwriter Award
• 3rd Place - Annual Polish Idol Singing Competition
• $5,000 Community Collaboration Grant (original musical theater)
• 1st Prize - Jitters Karaoke Contest
• $10,000 WBSM Grant
• Nominated for Best Arts Article
• Singing Contest Judge
• Won National Asian Band Search/Samsung Sponsorship
• Intermedia Arts Teaching Artist Program Grant
• Emerging Artists Photography Grant
• Full Scholarship - 1991 National Minority Environmental Careers Conference
• ACORN Office Record for Most Funds Raised in One Day
What advice would you give to young women entering your industry?
My advice to young women entering this industry is simple but essential: always nurture your students’ potential and never crush their spirit. Remember that your teaching style has a profound impact—if a student struggles to make progress, it doesn’t mean they lack talent. Patience, encouragement, and thoughtful guidance can make all the difference in helping them grow and succeed.
What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges in my field right now is the shift from local to fully online work, which has increased competition significantly. This transition has also required me to learn and adapt to new marketing and sales strategies to stay effective. Additionally, after returning to the U.S., I faced a professional setback, but I’ve worked through it and emerged stronger, with renewed focus and resilience.
What values are most important to you in your work and personal life?
The values that guide me in both my work and personal life are integrity, wholehearted commitment, excellence, persistence, and a sense of play. I strive to approach every task with honesty and dedication, pursue high standards, persevere through challenges, and maintain joy and creativity along the way.
Locations
Private Company
Coalmont, TN 37313