Karen Lynn Oliver
My previous experiences started in healthcare background, which I'm still in. I started healthcare in 2009 and received an associate degree in healthcare administration management. I've always had a passion for people in general and just helping one another, always catered to patients, and I had family members who I assisted as well as caring for them, even during illnesses and conditions. I've always worked in ministry since 2010, so I'm a teacher at heart. I teach in church and church ministry, and I was a leader advocate even for just the community. I had roles like being the choreographer and director over the youth dance team, and more on the education side, and also performing, because I performed when I was in school. I took all of the dance classes in school, so the performing arts was always a part of my background as well. I started a Facebook group in 2017, and I just thought it was just gonna be something on the side. I was catering to women, single moms, and single women, even who didn't have any children at the time, but they were single by themselves and may not have had much peers or colleagues or family around. I really didn't think of it, just putting inspiration and encouragement and letting others have an outlet for things that was going on in their life. Then 2019 came, and I sat down in my thoughts and was like, even though it's not about me, I don't know if I want to go through the hustle and bustle of actually taking this on and doing this. It's going to be a lot of work, becoming an entrepreneur, and I think that was a fear of me trying to hold back, but I knew on the inside what I was supposed to be doing. Purpose kept touching my heart, like being there for women. Then I decided to say, hey, if I'm gonna do this, I need to open it up to men as well, because I don't want to leave men behind. I went back to school to get my coaching certifications in life coaching, life purpose coaching, and health integrative nutrition coaching. I took two health coaching certifications, one through Integrative Institute health coaching with Dr. Rosenthal, and then I did the other health coaching with Transformation Academy, because I love healthcare. I wanted to make sure that I touch on people's background that is fighting health mentally and physically, and then I had my own story with conditions that I have as a female. I started podcasting, bringing people on the podcast and them sharing their story, and then started the practice. We just actually started hiring the staff in September of 2025, so I was by myself for 4 years and a half, and then we started hiring a team. I knew it was my mission to get out there, get the word out, help the world, and I knew it wasn't about me, so the hard work was all worth it.
• Associate Degree in Healthcare Administration Management
• Life Coaching Certification
• Life Purpose Coaching Certification
• Health Integrative Nutrition Coaching Certification (Integrative Institute with Dr. Rosenthal)
• Health Coaching Certification (Transformation Academy)
• ISO 9001 Auditing Certification
• ISO 13485 Auditing Certification
• Associate Degree in Healthcare Administration Management
• Life Coaching Certification
• Life Purpose Coaching Certification
• Health Integrative Nutrition Coaching Certification (Integrative Institute with Dr. Rosenthal)
• Health Coaching Certification (Transformation Academy)
• Achievement Award for Kindness
• Achievement Award for Consistency
• Achievement Award for North Carolina Auditing Program (ISO 9001 and ISO 13485)
• Disruptive Magazine
• NASDAQ Entrepreneur Milestone Center
• One Way Mentoring
• Make Fibroids Count (nonprofit for women with endometriosis and fibroids)
What do you attribute your success to?
I would say my biggest accomplishment and what I attribute my success to is being able to accomplish and still be here 6 years later, not by myself, but even with a team. That's my biggest accomplishment, with all of the supporters that I've had, even from the podcast. To be honest, one of my biggest achievements was branding the podcast before we even rolled out the coaching practice, because all of those women and men really cultivated me and helped support me. They not only shared their story and helped someone else, but they also helped me. So the first extension of the coaching practice, which is the podcast, was really what helped me succeed. What shaped me the most was learning and studying more under someone else, having another professional colleague that I can learn from and watch from. Not just going back and getting additional education, which is good, but it's also better to hear from someone's raw, authentic experience, to be coached under someone who's done it longer, who's had the ups and downs, someone who's failed and then succeeded years later. Just listening to other professional coaches and other stories, and how they came about, that's pretty much what shaped me to stay consistent and stay in it.
What’s the best career advice you’ve ever received?
Someone told me this two years ago: we make time, and we put our money and invest money in things that don't mean our life any good. So, why not invest in who you are becoming, and what your future is? Sometimes we're kind of scared because we're like, oh, I don't have the whole thing, and we've all been there, but it just depends on who you talk to. You never know whose heart you're gonna be on, you never know that when somebody's gonna work around with you, especially if you desire the help that you need, whether that's mentally or physically. If you desire the help, then it's worth the investment, and it's worth taking the time to actually just have a consultation with somebody, sit and talk to somebody.
What advice would you give to young women entering your industry?
I do recommend brainstorming, and I would say this too, just sitting down and finding out your own characteristics, your own identity. I would say having an identity self-check, even with yourself to make sure that you are in this, not just for the revenue. You're not in it just for the wrong things, but you have to be compassionate at heart, especially if you desire to be a coach. You want to make sure that you have that compassion for others, and that even though you have your own story, it's not just for you, but it's for people out there in the world that may be hiding. Then you want to consider talking with professionals who have done it before, like I shared before, and also actually getting that certification that you need. Not just any certification, but getting that certification that's gonna help you grow, that's gonna help you expand, and you're always going to be growing, but you want to make sure that you take the time to research and make sure that that certification program, or that mentoring program, or that business academy is the right program for you to go into the niche that you want to, because there are a lot of coaches, but there are different niches and different areas. And you can take more than one. We have more than one on my team. A lot of us, we do the same things, but we do have different areas. Make sure you check into it to make sure that they're gonna give you the tools and give you the right things that you need.
What are the biggest challenges or opportunities in your field right now?
A lot of challenges that I've talked to even other professional coaches about is that there are a lot of clientele out there, but then there are a lot of seasons where there's not a lot of paid clientele. Revenue goes up and down, so it's important for you to stay consistent with the current relationships and prospects that you have or reached out to. We know that there is a time where people are trying to do the right things by their money and so forth, but I also say this too, because someone told me this two years ago: we make time, and we put our money and invest in money in things that don't mean our life any good. So, why not invest in who you are becoming, and what your future is? Sometimes we're kind of scared because we're like, oh, I don't have the whole thing, and we've all been there, but it just depends on who you talk to. You never know whose heart you're gonna be on, you never know when somebody's gonna work around with you, especially if you desire the help that you need, whether that's mentally or physically. If you desire the help, then it's worth the investment. A lot of coaches go through that with the up and down revenue, and they have a lot of people that are needy, but just a lot of clients that are not able to invest the way that they want to invest.
What values are most important to you in your work and personal life?
My heart is more geared towards, like, who needs the help? Who needs to hear this? Even if they never contact you, like, I needed that. And I get that all the time, but that makes my heart warm. I want people to know about the brand, because we are a dedicated team, not just myself, but because I have a team and a staff. We are dedicated women, and we are also recruiting men as well. We don't want them to think that they're left out. We are a dedicated team, and we're here to help you, and we're here to talk to each and every one throughout the day, even if we never connect, even if they never sign a package or anything. We want to make sure that we are there for each and every one. I think it's important for influential women to be able to help others, and not only want to receive something back, but just be able to pour out. Because you don't know how many doors can open, just like that, especially when you have the heart to just pour out to someone.