Kari DeVol

Experienced wine industry and membership management professional with over 20 years of expertise in wine club operations, direct-to-consumer (DTC) sales, customer engagement, and hospitality management. Currently serving as Director of Membership at Alexana Estate Vineyard & Winery, overseeing membership programs, client relationship management, and engagement initiatives to enhance member experiences and loyalty.

Previously held wine club and customer experience leadership roles at Dobbes Family Estate/Wine by Joe and Cinder Wines, managing wine club operations, DTC fulfillment, tasting room activities, and customer relationship programs. Skilled in team leadership, creative problem solving, customer engagement, and operational efficiency within the wine and hospitality sectors.

Additionally brings 20+ years of experience as a Wellness Coach at Weight Watchers, demonstrating strong interpersonal, coaching, and client-focused communication skills. Recognized for combining industry expertise, customer service excellence, and relationship management to drive membership growth, engagement, and satisfaction.