Katana Ewbank

Katana Ewbank is a strategic communications and marketing leader based in Overland Park, Kansas, United States. She is known for her work as a “passionate rural champion,” brand advocate, and strategy-first communicator, with a career centered on agriculture, production systems, livestock, and rural issues. She earned her Bachelor of Science in Agricultural Communications from Oklahoma State University, where she built a foundation in agricultural storytelling, media, and industry engagement through internships and hands-on communications work.

Over the course of her career, Katana has developed deep expertise in public relations, strategic communications, marketing strategy, reputation management, and crisis communications across the agriculture and animal health sectors. She has held progressive leadership roles at agencies including VML, where she advanced from strategy leadership roles to Managing Director of Strategy and Insights. In these positions, she led go-to-market strategy for major product launches, strengthened client reputation, and helped scale agency growth while expanding its influence in production agriculture and livestock markets.

More recently, she transitioned into a senior leadership role as Director of Marketing Communications at Noble Research Institute, where she oversees integrated communications efforts supporting regenerative agriculture initiatives. Throughout her career, Katana has built a reputation for combining analytical strategy with practical industry understanding, helping organizations communicate more effectively in a complex B2B-to-B2C agricultural landscape while earning respect as a trusted voice in a traditionally male-dominated field.