Katie Dart, EVP Marketing on Influential Women

Influential Woman · nonprofit organization management

Katie Dart

EVP Marketing, Greater Good Charities

Seattle, WA 98111-1400

Certifications · Degrees · Memberships

Degree Virginia Tech - Pamplin College of Business Virginia Tech - Pamplin College of Business Master of Business Administration (MBA)Master of Business Administration (MBA) 2013 - 2015

Her Story

About Katie

Meet a dynamic marketing virtuoso who combines her passion for global exploration with an unwavering love for dogs. As she traverses the world, she uncovers hidden gems in people, places, experiences, and ideas, bringing a unique perspective to everything she touches.

Driven by an insatiable curiosity and powered by innovative thinking, she's a natural-born problem solver who thrives on uncovering unconventional solutions. Her energy is infectious as she navigates complex challenges, wielding her expertise to transform ambiguous questions into crystal-clear strategies.

With 15 years of distinguished experience in marketing, she has masterfully shaped both challenger brands and industry giants in the CPG and pet health sectors. Her true passion lies in championing the underdogs – those disruptive brands that challenge the status quo. She possesses an exceptional talent for elevating these challenger brands into market-leading powerhouses.

Her expertise spans across customer and shopper marketing, where she has consistently demonstrated her ability to catalyze brand growth through strategic positioning, market development, and innovative product launches. Operating seamlessly across omni-channel markets, she brings a comprehensive understanding of both CPG and veterinary brand landscapes.

What sets her apart is her ability to assemble and lead high-performing teams, combining diverse perspectives to illuminate pathways through complex business challenges. Her approach is both strategic and human-centered, making her an invaluable asset in any marketing endeavor.

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