Katie Pratt Reichelt

I'm a global advertising and marketing leader currently serving as SVP, Global Account Lead at dentsu, a role I've held since August 2022. In this position, I lead global Agency of Record (AOR) teams to execute media and creative advertising initiatives for top global brands. I develop strategic plans, implement groundbreaking campaigns, and drive brand awareness, engagement, and conversion—resulting in significant revenue growth and high client satisfaction.

Prior to dentsu, I served as SVP, Global Account Lead at Publicis Groupe for three years, where I spearheaded the operationalization of creative production and media buying for top global brands in the personal electronics and financial services verticals. I led a team of over 100 globally distributed professionals, executing flawlessly to drive impactful business results. Before that, I was a Global Account Director at GTB for nearly three years.

Alongside my corporate leadership roles, I am the Co-Owner and President of Spirits Consulting, LLC, which I co-founded in January 2016 and have been running for over a decade. Through Spirits Consulting, I co-developed, built, and grew Prolijo Brands (mezcal and tequila) and Tierra y Libertad Tequila. Beyond managing our own brands, I collaborate with clients to bring their spirits brands to life—developing products and strategies to drive brand awareness and sales growth, while maintaining distributor relationships, managing logistics, compliance, order fulfillment, inventory, and company financials.

Earlier in my career, I served as Lead of Digital Communications at DTE Energy in Detroit, Michigan.

Across my work—whether leading global teams at top agencies or building spirits brands from the ground up—I bring the same focus: strategic thinking, flawless execution, and a relentless commitment to driving results. I thrive at the intersection of big-brand advertising and entrepreneurial hustle.