Kayla Kaishel Pierre

I attribute my success to my ability to be audacious. I try everything, and I'm not really afraid to go after things that I'm afraid of, even if I'm not 100% sure I can do it. I have the confidence to believe that I can figure it out. Every role I've been into, I didn't have experience before then, but when I get into a role, I want to be the best at that role. I really think that just the confidence that I have to know that as long as I'm learning and applying the information as soon as possible, I can get everything done.

The first thing I would say is it's okay not to know where you're going, as long as you keep putting one foot in front of the other and you're moving towards what feels right to you. It's okay to change your mind as well. If you go in one direction and you've hit your peak, or you've hit your breaking point, or you just feel like this isn't what I want to do anymore, do not be afraid to start over. Also, wherever you go, just know that it's leading you to where you're meant to be, even if it's not what you envisioned, or even if it is what you envisioned, sometimes it's even bigger than what you can be. To any young girl out there, you're young, it's okay not to know, just keep going. The best is yet to come.

The biggest opportunity for me is honestly the use of AI. It's not only going to allow us to do our work a lot faster, because at the end of the day, when it comes to marketing, speed is everything. We want to get results as fast as possible, but as efficient as possible. Being involved, being aware, being educated on how to get our clients the things that they need faster is literally the best thing, that's the best opportunity. The biggest challenge is collaboration. I feel like marketers should work more in team settings and more together, because marketing is a lot, there's a lot to go into it. Being able to connect with different people and figure out what our strengths are and be able to come together so that we can get tasks and jobs done would be a really great opportunity, but it could be a bit of a challenge sometimes when you feel like you're doing it all alone.

My three biggest values are family and loyalty, authenticity, and connection. Family, whether that's blood or chosen family, creates who you are and gives you that foundation. Authenticity is really important to me because I feel like everyone has their own uniqueness, and I really want everyone to own who they are. I know it's so easy for us to be influenced by other people, but there is a voice that everyone has, and there's a uniqueness and a glow and a brightness to everyone. I feel like everyone should express that, even though I know some people can be shy about it. Connection, or community, is important because even without family, connection between two people or between groups of people is really how we have that human connection. Community happens through human connection, so building community, creating safe spaces, having impactful conversations - I love to talk to people and just help people feel like they're not alone. I feel like that's really important, always staying connected and having that sense of community.