Her Story
About Kaylene
Kaylene Ballesteros is a dedicated advocate for farmers and ranchers, advancing agriculture through a combination of corporate expertise and hands-on industry experience. Growing up on a small cow-calf and livestock operation in Williamsburg, Iowa, she developed an early appreciation for the challenges and rewards of agriculture. Guided by her parents—her father, a knowledgeable livestock owner and entrepreneur, and her mother, a corporate marketing professional and entrepreneur—Kaylene cultivated a strong foundation in both agriculture and marketing, instilling in her a belief in perseverance, self-confidence, and lifelong learning. For over 15 years, Kaylene has contributed to John Deere’s mission of delivering innovative agricultural solutions that meet real world problems. As Go-To-Market Manager for Hay & Forage Products, she partners with product and field teams to ensure solutions are launched effectively, to both dealers and customers. Her professional focus spans product marketing, dealer training, product development, and technology integration, all informed by her lived experience in farming and ranching. Through her work, Kaylene takes pride in breaking the barrier that success in agriculture requires choosing between a corporate career and farming or ranching - and is passionate in showing that both are possible. In fact, the lived experience makes industry leadership stronger, more grounded, and more credible. Beyond her professional accomplishments, Kaylene is deeply committed to mentorship and community engagement, sharing her knowledge and experiences with the next generation of industry leaders. She has participated in the Young Cattlemen’s Conference through the National Cattlemen’s Beef Association, has spoken at major industry and legislative events, and was a Director for the American Quarter Horse Youth Association - all focused on representing agriculture and the next generation. A mother of three, Kaylene also seeks to inspire her children to create a future that excites and motivates them, even if it requires them to "handle the hard".
Her Interview
Ten minutes with Kaylene
01What do you attribute your success to?
I attribute my success to the strong influence and mentorship of my parents. My father instilled in me a belief in my capabilities, never limiting me by expectations, while my mother modeled leadership and entrepreneurial excellence through her career in marketing and business ownership. Growing up as the firstborn in a farming and ranching household, I was encouraged to take on responsibility without regard to gender, which shaped my confidence and reinforced the mindset that there are no limits to what I can achieve.
02What’s the best career advice you’ve ever received?
Early in my career, I had a manager who recognized some hesitance I had in making decisions. She told me, "no is free." This simple statement has stuck with me over the years and is something I have built on. Always try, always ask, and if it doesn't work, always learn.
03What advice would you give to young women entering your industry?
My advice to young women entering this industry is to know your worth and stay focused on moving forward. It’s easy to get caught up in challenging situations or dwell on the past, but looking back can hold you back. Maintain your momentum, trust your value, and remain committed to your goals—doing so will help you reach where you want to go.
04What are the biggest challenges or opportunities in your field right now?
Continued focus on connecting real-world solutions to agriculture, in a fast-paced and ever-changing world is both a challenge and a blessing. Supporting and growing those that feed, clothe, and shelter the world is special.
05What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are advocacy for farmers and ranchers, a strong commitment to family, and a deep belief in teamwork. I also prioritize confidence and resilience, which guide how I lead, collaborate, and create meaningful impact.
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