Kristy Sharrow, VP of Marketing on Influential Women

Influential Woman · think tanks

Kristy Sharrow

VP of Marketing, ImpactEleven

Detroit, MI

1Award received

Certifications · Degrees · Memberships

Degree University of Michigan Bachelor's Degree Degree Double major in English Degree Language & Literature and French & Francophone Studies 2004 - 2007

Her Story

About Kristy

Meet a dynamic marketing visionary who seamlessly blends data-driven strategies with authentic leadership to create remarkable business growth. As a distinguished thought leader, their expertise has graced the pages of prestigious publications including TIME, CNNMoney, People, Fortune, and Inc., reaching millions of readers worldwide.

A sought-after speaker, they've commanded the stage at Salesforce's Dreamforce conference four times, sharing invaluable insights on demand generation, content strategy, inbound marketing, and marketing ROI. Their speaking portfolio showcases their versatility and depth of knowledge across various prestigious platforms.

In academia, they've shared their expertise at the University of Michigan, leading engaging workshops on Digital Marketing at the Ross School of Business and teaching product design students the intricacies of persona development at the College of Engineering.

Their thought leadership extends beyond the classroom, featuring prominently at industry-leading events. They've delivered impactful sessions at Salesforce Partner Marketing Power Hour, discussing Dreamforce ROI optimization and persona creation strategies. Their expertise has also been showcased at INBOUND's "Grow with HubSpot" roundtable and MarketingProfs' Demand Gen Virtual Summit, where they revealed proven strategies for sales and marketing alignment.

Adding to their media presence, they've appeared twice as a featured panelist on NBC affiliate show "Flashpoint," representing TIME Magazine and offering expert commentary on local news and Detroit's future development.

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